"At AppTweak, we envision revolutionizing the mobile app industry through cutting-edge products and exceptional customer service. Our commitment is to provide tailored, immediate, and local customer care, ensuring utmost attention and satisfaction. Everyday, we strive to provide mobile marketers with the best opportunities for app success. We are differentiated by data science, actionable insights, and unique metrics that empower teams to make the best app growth decisions. We highly appreciate proactive employees who take initiative and empower them to make meaningful contributions and bring forward their ideas. Together, we foster a culture of passion and dedication to shape AppTweak's future and create a lasting impact."
AppTweak
Past, present, future
AppTweak began in 2014, officially becoming a paid SaaS, with a team of 3. In 2016, AppTweak became the first ASO tool to provide keyword volumes directly from Apple. In 2018, AppTweak opened a second office in San Francisco and was awarded the “Best ASO Company” at the App Growth Awards. The changes continued in 2020 with the expansion of 2 new offices in Japan and India now being able to provide localized support across the world.
The excitement continues! In 2021, AppTweak raised $22 million in Series B funding and was awarded the “Best ASO Tool”. In 2022, AppTweak continued the fast paced growth and innovation while opening another office in South Korea. AppTweak was awarded again for the “Best App Data Platform”!
Highlights
20M keywords tracked each day
100 new features released + product improvements in 2022 alone
6 offices around the world
28 nationalities within our team
60% growth year over year
2,500 active users reached in 2023
Their vision
Values
We have a people oriented approach, behind our tool, you’ll find an amazing team of talented and motivated people. We contribute in our own way to ensure the success and growth at AppTweak. Our culture is designed by four values, Learn, Play, Friendly, and Perform-they guide us in the way we support our clients, develop our product, hire people and much more! Our mission is to safeguard these values to ensure that AppTweak offers the best working environment. At AppTweak, we want our team to embody these values and continue to grow. That is why we have set up a buddy system to support new arrivals during their first weeks, because we share a common passion for food by regularly bringing cakes (and more!!) in the office, team lunches and activities, and monthly demo days.
Their values
LEARN
LEARN
PLAY
FRIENDLY
PERFORM
Learn
We learn from each other, learn about the business, develop new skills, and develop ourselves
Play
We know there isn’t one best way of doing things.- that’s why we like to explore and try new ideas, we play seriously.
Perform
Our sector moves fast and so do we - we remain on the cutting edge and deliver strong tools and expertise that meet our users’ expectations
Friendly
We encourage each other to come as they are and trust their way of doing things- we communicate as humans, not as machines
Commitments and CSR
"At AppTweak, we hold ourselves accountable to being conscientious & proactive toward our environment and society"
ACTION
Since 2018, AppTweak has upheld two impactful initiatives aligned with the UN's 17 Sustainable Development Goals. Every quarter, we donate 1% of our monthly recurring revenue to a charity chosen by our team. Our team also dedicates 4 days per year to volunteer for charitable organizations. We have supported EPCAT, L'ilot, Ocean Clean Up, Canal It Up, Alemany Farm, Green Bird, Project Open Hand, and many others!
Keys figures
More than €154,040
donated to organizations so far!
Presentation
AppTweak is the leading App Store Optimization (ASO) tool - think SEO but then for the app stores. AppTweak empowers 1,600+ mobile leaders - such as Amazon, Jam City, Yelp, and Adobe - to grow their apps and games with actionable insights in a simple interface.
Launched in 2014, AppTweak has grown to a team of more than 75 people with offices in Brussels, San Francisco, Tokyo and Bengaluru. In April 2021, AppTweak raised a $22 million investment in series B funding. We’re gearing up for fast growth and are looking for ambitious individuals to join our team.
What they are looking for
AppTweak is built on 4 values: learn, play, perform and friendly. AppTweak is looking for motivated people who like to learn and discover new things. Because of its field of activity, AppTweak has to continuously train, develop and innovate in order to remain at the forefront of new technologies and evolutions. The team is therefore looking for people with a real "Growth Mindset", who not only want to implement what they have learnt in their daily work, but also to pass on and share their knowledge and experience internally.
AppTweak is looking for people who are autonomous, and who like to take responsibility. The team is open to suggestions for improvement and new ways of doing things! They do not believe that there is one right way to do things. In fact, "play seriously" refers to this very concept: Have fun in your job and be a force to be reckoned with!
AppTweak is looking for genuine people who come to work "as they are". They attach great importance to their friendly environment - everyone at AppTweak is friendly and helpful, both internally and externally. AppTweak believes that fostering a healthy and caring environment creates the best conditions to drive performance - AppTweak's fourth value. The team is looking for people who like to see projects through to completion and aim to deliver value to their clients.
Good to know
The team loves food and bringing cakes for a special occasion (or for no reason!) is a big thing at AppTweak!
- The team loves food and Cake Monday is a big thing at AppTweak!
- AppTweak holds monthly Demo Days and General Meetings. The Demo Days allow everyone to see what's new in the product and the General Meetings inform the team of the results and evolution of the company.
- Annually, a three-day teambuilding is organized somewhere in Europe. This is an opportunity for all employees from all over the world to get together somewhere and meet each other.