Finance Manager, Marketing ROI FP&A

Job summary
Permanent contract
Praha
No remote work
Salary: Not specified
Skills & expertise
Financial modeling
Business acumen
Collaboration and teamwork
Data engineering
Primary
+5
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Pure Storage
Pure Storage

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Questions and answers about the job

The position

Job description

THE ROLE Join the Go-to-Market Finance team as a Finance Manager and be the strategic financial engine for our high-impact Marketing organization. You will develop and own key ROI and performance models (CAC/LTV) that directly influence millions in investment decisions, collaborating closely with Marketing, Accounting, and Corporate Finance. This role is perfect for an analytically strong and tech-savvy individual who wants to drive smarter, more scalable processes through data, automation, and powerful storytelling.


WHAT YOU'LL DO

  • Act as the primary financial partner to the Marketing Operations and Product Marketing teams, translating spend analysis and ROI insights into clear financial guidance for major investment decisions.

  • Own the development and maintenance of core financial models, including Customer Acquisition Cost (CAC) / Lifetime Value (LTV) and Pipeline-to-Bookings, ensuring strategic alignment and accuracy for leadership.

  • Drive scalable efficiency by leading the automation of manual tasks using tools like SQL, Snowflake, and Tableau, and integrating emerging AI technologies (e.g., GPT-based solutions) to streamline financial workflows.

  • Translate complex financial data into actionable business insights by preparing clear dashboards and reports, supporting the month-end close process, and delivering variance analysis to Marketing and Finance leadership.

  • Lead strategic ad hoc analysis and process improvement initiatives across the Marketing and Go-to-Market teams, enhancing operational efficiency through template development and cross-functional project leadership.


WHAT YOU BRING

  • Expertise in financial planning and business analytics, with a proven ability to evaluate investments through ROI modeling and performance measurement, preferably in a tech, SaaS, or global company environment.

  • Advanced technical proficiency demonstrated by strong financial modeling skills (Excel/Google Sheets) and hands-on experience with data querying and visualization tools such as SQL, Snowflake, and Tableau.

  • A passion for automation and efficiency, shown by experience using or building workflow enhancements, potentially leveraging emerging AI/ML technologies to streamline complex financial processes.

  • Strong business judgment and analytical rigor to synthesize complex data, develop clear financial narratives, and present actionable insights to senior cross-functional leaders.

  • Exceptional collaboration and communication skills with a track record of successfully partnering with non-finance stakeholders (e.g., Marketing, Sales Operations) to drive financial discipline and strategic alignment.

We are primarily an in-office environment and therefore, you will be expected to work from the Prague office in compliance with Pure’s policies, unless you are on PTO, or work travel, or other approved leave.

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