Organization

As a member of the Executive Committee, you will report to the CEO.
You will closely work with external parties as well as 5 employees within your team.

Mission

Make AssoConnect the undisputed leader in nonprofit software across Europe in the coming 3 years.

You will lead the Marketing department. As such, there are 2 main missions

1. Operations - Ensure that all Marketing matters run smoothly.

2. Strategy - Strategic partner to the Executive Team & CEO.

Objectives

1. Craft and execute a strategy leading to 30% YoY organic profitable Growth

   • Build the strategy (following the rule of 40)

   • Drive Execution excellence (inc. roadmap & OKRs)

2. Develop and train a High-Performance Team

   • Support and upskill the team through training.

   • Recruit top talent.

   • Implement rituals with clear KPIs and ROI-focused objectives.

3. Diversify our acquisition channels

   Pilot and evaluate innovative growth levers such as:

   • GEO & AI initiatives

   • Social

   • Outbound

   • Marketing engineering

   • etc.

4. Enable European expansion & Cross-sell

   • Validate GTM strategy

   • Support localization, pricing, and team ramp-up with data-backed recommendations.

   • Deliver input for the launch playbook and timeline.

5. Support M&A initiatives

   • Conduct initial marketing assessments.

   • Evaluate fit and synergies (brand, channels, team structures).

   • Provide recommendations.

Not ticking every box is OK: it means you’ll have room to learn and grow at AssoConnect. If you think you can be a great match, we are interested in hearing from you!

Experience

• 8+ years of experience.

• Experience in SaaS or B2B Tech in growth environments.

• Experience in managing a team.

Soft Skills

• Energy and drive

• ROI Driven

• Problem-solver

• Collaborative

• Ambitious and hard worker

Hard Skills

• English and French: fluent

• Marketing tools:
  - SEO (Semrush, Ahrefs, Google Search Console)
  - SEA (Google Ads, Meta Ads Manager)
  - Hubspot (or lookalike)

• Strong interest in low-code & AI

• Meeting with Marine, Chief of staff.

• Remote use-case debriefed with 2 marketing team members.

• Meeting with Arnaud, CEO.

• Meeting with Sylvain (CTO), Armand (head of Sales) and a board member.

• Small gathering with the team