The Campaign Manager will boost lead generation, by ensuring an understanding of our target audience and our value proposition and translating these into compelling lead gen campaigns.

• Define and creates new lead gen campaigns and ensures optimization of existing campaigns across channels (website, social paid, Google, etc.)

• Ensures proper briefing towards marketing stakeholders and leads the creative brainstorms with the design team

• Responsible for creation of content across marketing channels

• Responsible for on-time & qualitative execution of offline marketing actions in France (eg. alignment/follow-up with 3rd party advertising, organization of events, organization of guerrilla actions, etc.)

• Ensures proper alignment with sales & other customer-facing teams, to collect input, align on marketing plans, and provide visibility on plans

• Ensures a profound understanding of our target audience, our offering, and value proposition, to translate these into compelling campaigns and content.

• You are an enthusiastic marketeer with a track record of 3+ years of leading the creation of lead gen campaigns, across a variety of digital marketing channels

• You have experiencing in translating defined value propositions into compelling content

• As a digital native, you are able to use the most relevant digital channels and techniques in your plan, and you use data to generate informed insights and make decisions

• A background in the transport & logistics sector or with a marketplace/ecommerce is a strong plus

• Fluent in French (native in FR is a plus) and English

• You are a natural team player with excellent communication skills

• You are no nonsense, energetic, results oriented, and have an unlimited enthusiasm to get others on board.