Enterprise Marketing Campaign Manager Naboo

THE ROLE

You build Naboo’s enterprise marketing campaign engine across all our markets, with one mission: make Naboo the partner large companies choose for their meetings and events, across teams and countries. Our enterprise relationships often start bottom-up, with teams already booking events through Naboo. The goal is a signed framework agreement, then more teams adopting Naboo after signature. Your campaigns turn that momentum, and the target accounts we have not reached yet, into meetings and pipeline with the people who sign: procurement, finance and the leaders who own meetings and events.

There is a lot to build from the ground up: you start with campaigns that reach many accounts at once, learn what works, then go deeper with account-based plays on the accounts that matter most.
Based in Montreal or New York, you report to the Head of Enterprise Marketing. You work every day with our enterprise account executives, alongside your teammates running Field Marketing.

WHAT YOU WILL OWN

• Target accounts and audiences: build and score our target accounts and personas with Sales, using fit, buying signals and the teams already booking with us. Keep one list that Marketing and Sales both work from.
• Enterprise campaigns: plan and run multi-channel campaigns (email sequences, LinkedIn, paid, webinars, direct mail) for procurement and finance leaders, and for the event organisers who influence them.
• Account-based plays: as campaigns prove out, run 1:few and 1:1 programs on priority accounts, with messaging and content tailored to each account or cluster.
• Product Marketing: with Product Marketing, build the assets that help spark conversations with our prospects.
• Campaign foundations: own the setup that makes campaigns run and measurable: HubSpot as the source of truth, Clay for signals and enrichment, lemlist for outreach, and clean tracking of campaign influence on pipeline.
• Sales partnership: be the go-to campaign partner of our enterprise AEs. Brief them on every launch, route engaged accounts to them fast, and review accounts and results with them every two weeks.
• Events support: feed the Field team with target accounts and guest lists, and run the email campaigns around their events.
• Results: own meetings with decision-makers, pipeline created and deals influenced, and move budget and effort to what works.
• An AI-run seat: agents do the research, enrichment, first drafts and reporting, so you spend your time on strategy, creative and the sales team.