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Influencer Marketing Manager

CDI
Paris
Télétravail fréquent
Salaire : Non spécifié
Expérience : > 4 ans

Joko
Joko

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Le poste

Descriptif du poste

At Joko, we help consumers shop smarter. Our mission is to revolutionize shopping, empowering people to find what they need, make informed decisions, and save money.

Founded in Paris, Joko is a tech company and certified B Corp with over 80 talents across Paris, Barcelona, and New York (and beyond). More than 5 million users already save money every day at 10,000+ merchants with Joko.

From cashback and automatic coupons to price alerts and carbon tracking, we keep expanding our products to make shopping smarter. We’re now building an AI-powered shopping assistant to help users find the best products by price, quality, and impact.

Having reached profitability in our core market, we’re now scaling globally, with a strong focus on the US.

It’s still day 1, come build the future of shopping with us!

🖌 Our Marketing Team

No one is more creative and data-driven than this team - they have the best of both worlds!

The Marketing team’s main mission is to get our product into the hands and hearts of millions of users around the world.

  • The User Growth department builds innovative ideas to conquer markets, attract, and retain users.

  • The Brand & Communication department strives to create Joko’s vision for the long term and builds a connection with all its users.

  • The Campaign & Merchandising department drives our Joko Business-to-Consumer campaign calendar and enhances the customer shopping experience across our merchandising assets.

  • The B2B Marketing department positions Joko as the top partner for retailers’ marketing teams, and aims to build the most desired employer brand possible.

Led by Isa, our CMO, they are constantly innovating to take our business to new heights.

🎯 What you will do

We’re looking for a curious, creative, and performance-driven Influencer Marketing Manager to join Joko’s Growth team and accelerate user growth through influencer partnerships.

As Influencer Marketing Manager, your main mission will be to accelerate user growth through performance-driven influencer partnerships.

You will report to the Head of Growth and collaborate closely with the User Acquisition and Data teams to build a scalable influencer acquisition channel, optimized for measurable impact.

Your responsibilities will be:

  • Own and shape Joko’s influencer marketing strategy and roadmap: You’ll define clear objectives, priorities, and focus areas for influencer marketing, always anchored in efficient user acquisition and scalable growth.

  • Build, manage, and scale Joko’s influencer ecosystem: You’ll run influencer collaborations end-to-end, from sourcing and negotiation to briefing, approvals, invoicing, and performance tracking, while building strong, long-term relationships with high-impact creators.

  • Drive acquisition performance through influencers: You’ll identify the platforms, creator profiles, verticals, and formats with the highest potential, and continuously optimize them to maximize LTV, CAC, and retention at the creator level.

  • Experiment relentlessly to unlock new growth levers: You’ll run structured tests across creator types, creative angles, formats, and collaboration models to identify what drives the most efficient and incremental growth.

  • Own tracking, attribution, and optimization for influencer-led growth: You’ll work closely with Product and Data to ensure reliable measurement, turn insights into action, and continuously refine incentives, messaging, and creator selection.

  • Stay ahead of influencer trends and elevate best practices: You’ll monitor platform evolutions, explore emerging formats and creators, and share learnings internally to keep raising the bar on influencer-driven acquisition at Joko.


Profil recherché

  • Experience: 5+ years of experience in marketing or growth roles, including at least 2 years dedicated to influencer marketing.

  • Languages: Native-level French and fluent English, written and spoken.

  • Strong understanding of influencer ecosystems: You know how to identify, recruit, and manage creators at scale, and how to build long-term, performance-oriented partnerships.

  • Operational excellence: You’re highly organized, detail-oriented, and able to manage multiple creators, campaigns, and workflows in parallel.

  • User-centric mindset: You’re eager to understand users, how they think, what they value, and how they respond to content and messages.

  • Analytical skills: You’re comfortable analyzing performance data and translating insights into impactful actions.

  • Mindset: Entrepreneurial, AI-curious and hands-on.


Déroulement des entretiens

  1. Intro call: Quick screening with the Hiring Manager or a recruiter.

  2. Step 1 – Team interview (45 min): Conversation with two Joko team members (could include the Hiring Manager, people from the team you’d join, or colleagues from other teams).

  3. Step 2 – Role-specific assessments

    • For non-tech roles: Take-home case study followed by a 45 min debrief. We assess both your output and how you think in real time. The exercise will be relevant to the role (e.g. analysis, strategy, or process design).

    • For tech roles: Live technical interviews:

      • Coding interview + System design interview

      • For research internships, an additional round may involve analyzing and presenting a research paper

  4. Step 3 – Founders interview (45 min): Conversation with two of our founders.

  5. References: Up to five calls with former colleagues or managers.

☕ You may also be invited for coffee with team members to get a feel for our culture.

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