Our mission in the International Growth department is to put the largest number of travelers with the most mature travel intentions possible into the hands of the best local experts in the world.
Within our department, you are part of the Southern Europe team and report to the Country Manager. The role of this team is to accompany users in Italy and Spain from the inspiration phase to their travel purchase at Evaneos. Its objective is to maximize engagement, lead conversion and sales metrics.
Your role: scale the high quality lead generation in Italy and Spain in collaboration with your colleagues from International Acquisition, Activation and CRM, and Brand Marketing.

Your main responsibilities will be :

• Defining personas in collaboration with our Data, Product, Customer Care departments and the marketing community
• Designing and implementing activation strategies on these different personas based on their interactions with Evaneos touch points
• Monitoring online performance and channels on your markets and challenge the International teams (Acquisition, SEO, CRM or Brand) or the Product team, or feed them with new opportunities relevant to your market
• Support SEO into defining the right content for your market, searching for the relevant keywords, coordinating its production
• Coordination of the production of the content needed (brief, control of timing and deliverables)
• Find new online partnerships to develop lead generation on your main targets
• Participate in the proofreading effort to ensure the relevance of the content and the proper application of the tone of voice

Profile required:

• 3-5 years of Digital or Growth Marketing experience
• You are a go-getter and you’re creative. For you, growth marketing is not about “hacking”, it’s about knowing your users, being methodical and creativite.
• you’re tech savvy and productivity oriented
• Your strong Data & analytical skills and your test&learn approach enable you to deliver strong results.
• Fluent Spanish or Italian
• Fluent English, French is a plus
• 1st experience in start up / scale up / fast growing environment is a plus
• Of course, you are a real team player, curious, rigorous and persistent