Marketing Manager

Resumen del puesto
Indefinido
New York
Unos días en casa
Salario: 80K a 100K $
Experiencia: > 5 años
Competencias y conocimientos
Marketing y ventas
Capacidad de comunicación
Habilitación de ventas
WordPress
HubSpot
+3

Kurmi Software
Kurmi Software

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El puesto

Descripción del puesto

We are on the lookout for a talented Marketing Manager to help shape and execute Kurmi’s marketing strategy. The ideal candidate possesses strong project management and communication skills and has 5+ years of experience in a B2B marketing role. Reporting to the Global Marketing Director, the Marketing Manager - Americas will lead a broad range of initiatives to support an account-based sales/marketing strategy, create sales enablement materials, and drive reseller co-marketing.

Responsibilities:

  • Set strategy for and drive US-based campaigns & events (trade shows, conferences, partner, self-hosted, etc.), managing budgets, communicating with vendors, executing promotion, conducting post-campaign or event analysis, and ensuring lead follow-up.

  • Manage and nurture co-marketing relationships with Americas-based resellers.

  • Collaborate with Revenue team leadership to identify and create compelling sales and partner enablement collateral, including one-sheeters, decks, and battlecards.

  • Produce engaging and informative digital content that supports global marketing strategy, including interactive demos, videos, blogs, and social media posts.

  • Gather and analyze consumer behavior data, conduct market research, monitor competitors’ marketing activities, and regularly share key insights with Revenue team (Account Executives, Technical Account Managers, Customer Success, and Marketing).

  • Ensure marketing-related data integrity. Create reports on key metrics, like conversion rates. Share results of marketing initiatives with the team & Revenue team leadership.

  • Contribute to the global marketing team’s efficiency through improving processes and leveraging automation in the existing marketing tech stack. Identify and propose new tools to enhance GTM efforts.

  • Manage the Americas marketing inventory, including swag and event supplies. Source new materials and establish vendor relationships as needed.


Requisitos

  • 5+ years of marketing experience, with a specific emphasis on B2B marketing, especially within the unified communications or information technology industries

  • Proven expertise in project management, adept at handling multiple tasks concurrently

  • Exceptional written and verbal communication skills

  • Experience with WordPress, HubSpot, Salesforce, Canva, and Walnut

Office & Travel requirements:

  • This position is a hybrid position based in New York City, NY

  • Ability to travel (within US and France) 10 - 15%


Salary:

  • The salary range for this role, if based in New York City, is $80,000 to $100,000 annually, coupled with potential performance-based bonuses. The compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience.

Benefits:

Kurmi offers competitive medical and time-off benefits. Some of our benefits include:

  • 20+ days paid time off and additional sick time

  • Medical Plan (medical, dental & vision)

  • Short/Long-term disability

  • Life Insurance

  • 401 (k) plan with employer matching contribution

  • Internal Events financed by Kurmi

  • Individual training plan

At Kurmi, we are dedicated to fostering an inclusive and equitable workplace. We proudly uphold our commitment to equal employment opportunities, ensuring that every individual is treated with fairness and respect. Kurmi strictly prohibits discrimination of any kind, as mandated by law, in all aspects of employment, including hiring, promotions, and the provision of benefits.

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