Freelance Creative Strategist (Spanish Market)
Paid Social Video • Freelance • Full remote

At Dolead, we align marketing, sales, and data to turn media investment into real pipeline. In short: we launch paid campaigns faster, integrate data with confidence, and deliver sales-ready leads at a fixed cost per lead.

We’re looking for a Freelance Creative Strategist to support our Spanish market on paid social video production.

This role sits at the crossroads of creative strategy, project coordination, and iteration. You will not edit or produce the videos yourself. Instead, you’ll define concepts, write briefs and scripts, coordinate creators and designers, and help decide what to test next based on performance feedback.

This is a good fit for someone who likes fast creative cycles, clear routines, and performance-driven content more than polished brand campaigns.

This is a freelance role - full remote from EMEA (+/- 2h from France)

What you’ll do
Creative strategy

• Research trends, competitors, hooks, and winning angles for the Spanish market

• Turn business needs and performance signals into new creative concepts

• Write clear briefs, scripts, and production guidelines

• Recommend the right format depending on the idea: real UGC, AI avatar content, influencer content, or designer-led video variations

Project coordination

• Manage several video projects at the same time

• Coordinate with content creators and internal designers

• Source and brief the right creators based on concept, timing, and budget

• Manage a creator pool of around 10 to 15 creators per quarter, with frequent weekly renewals

• Keep production on track in terms of deadlines, budget, and delivery

Iteration

• Join weekly discussions with the traffic team, Creative Supervisor, and Head of Growth

• Use performance feedback to decide what to push, adapt, retry, or stop

• Turn learnings into sharper hooks, better briefs, and smarter creator choices

What the mission looks like

• Around 15 to 20 videos in motion per week

• A strong weekly production rhythm

• Several projects running in parallel

• A lot of testing, iteration, and concept variation

• A performance-first approach: simple and effective beats polished and perfect

This is not a branding-heavy role. A lot of what we test is straightforward, sometimes rough, often fast to produce — because the goal is to find what performs.

What we’re looking for

• 2+ years of experience in creative strategy, social video production coordination, or project management for paid social content

• Strong understanding of how social video ads are developed, tested, and iterated

• Experience working with creators, briefs, scripts, and production workflows

• Solid judgment on hooks, messaging, formats, and social media trends

• Strong organization and enough structure to thrive in a recurring weekly rhythm

• A test-and-learn mindset: you like trying ideas, learning fast, and improving through iteration

• Comfort working cross-functionally and going after the right information when needed

Language requirements

• Native Spanish (Spain) is required

• And either fluent French or English (for internal communication)

Tools
You should be comfortable working with collaborative tools and fitting into an existing setup, including Slack, Notion, Google Drive, ClickUp, Looker, and internal tools.

Freelance setup

• Freelance mission

• Full remote

• Around 2 days per week

• Start ASAP

• Daily rate: 150-220€

Why this mission

• You’ll have real influence on what gets tested

• You’ll work on a high-volume, performance-driven creative setup

• You’ll collaborate with people who share feedback quickly and iterate fast

• You’ll join a model that already works on another market and is now being replicated for Spain

Hiring process

• Pre-qualification form

• First quick round with Florian (20–30 min)

• Second round with the Marion

• Final quick round with Émilie