Deliver projects related to the monitoring of the client’s digital activity based on key performance indicators (reporting), to onsite conversion optimization through data analysis and webtesting, to online media buy optimization and CRM.
Analyse data and structure relevant information for the client’s benefit, in consistency with business indicators specific to their industry (eg. mobile operators, retail, travel, etc.)
Develop a sharp operational expertise on both conversion and online media-buy topics
Meet clients’ needs and pay strong attention to the quality of all deliverables
Occasional travel possible, within Switzerland or abroad (including Paris)
Education and Experience
Master’s degree (business, engineering) or equivalent diploma
Experience in digital marketing, consulting firms, marketing or business intelligence software, or media agencies
Working with web analytics tools
Knowledge of the main online acquisition channels: SEO, SEM and bidmanagement, display and programmatic, affiliates, email and social media
Skills and Interests
Fluent in French & English and excellent communication, oral and written
Strong analytical skills and knowledge of analysis, statistical software and data vizualization tool
Good business and market understanding
Client-facing skills
Good team spirit
Strong interest in new technologies and the digital industry
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