Via is using technology to transform transportation around the world. From changing a single person’s daily commute to reducing humanity’s collective environmental footprint — we’ve got huge goals.

As Digital Media Strategist to the CEO, you’ll work at the heart of our leadership team and play a critical role in ensuring Via runs smoothly at the highest levels. This is not a traditional administrative role - you’ll be a strategic partner, trusted operator, and key communicator. In addition to driving executive operations, you’ll shape how the Via and its leaders show up publicly: managing socials, creating compelling materials, and liaising with external stakeholders and the media. If you thrive at the intersection of execution, communication, and visibility, we want to meet you.

This role has an in-person expectation of 4–5 days per week

What You’ll Do

• Serve as a right-hand partner to Via’s CEO, acting as an extension of their time, energy, and judgment
• Manage complex scheduling and calendar coordination across time zones with precision and thoughtfulness
• Manage and elevate the CEO’s and company’s social media platforms by creating compelling content, executing a cohesive social media strategy, and tracking and optimizing engagement to strengthen brand and executive presence.
• Track and analyze data from social media platforms, web traffic, and other sources to measure campaign effectiveness
• Identify target demographics and develop tailored content to capture their attention and interest
• Stay informed about the latest social media trends and platform changes to ensure content is continuously optimized for performance 
• Develop compelling decks, briefing documents, talking points, and communication materials for both internal and external audiences
• Prepare for high-stakes meetings: create agendas, materials, briefs, and follow-ups to ensure top-tier execution and communication
• Handle sensitive information with discretion and professionalism; maintain absolute confidentiality
• Coordinate travel logistics and day-to-day operations
• Build and refine scalable administrative processes that keep our executive function running like a well-oiled machine

Who You Are

• Minimum of 3+ years of experience in tech, startups, or fast-paced environments is a plus
• Skilled in social media management, content creation, and external communications; adept at building narratives that enhance executive and brand visibility 
• Unflappable under pressure: you stay calm, clear-headed, and focused when the stakes are high
• Highly organized and detail-oriented: nothing slips through the cracks on your watch
• An exceptional communicator with strong emotional intelligence and sound judgment
• A trusted partner and collaborative teammate who knows when to lead and when to follow
• Curious, proactive, and solution-oriented: you’re always two steps ahead
• Comfortable working with ambiguity, juggling multiple priorities, and adapting on the fly

Compensation and Benefits:

• Final salary will be determined by the candidate’s experience, knowledge, and skills. Salary reflected does not include equity or variable pay, where applicable
• Salary Range: $85,000 - $145,000 per year
• We are proud to offer a generous and comprehensive benefits package, including free medical plans and 401K matching

We’re Via, and we build technology that changes the way the world moves. We’re driven by a simple mission: to create modern and efficient public transportation systems that provide far greater access to jobs, healthcare, and education. With our best-in-class suite of products, we make transit thrive.

Our teams of world-class engineers, data-scientists, product managers, operations specialists, marketers, transit experts and more bring cutting-edge AI-powered software and innovative technology-enabled operations to our partners across the globe. Founded in 2012, Via builds solutions to digitize, automate, and enable data-driven decision making for entire transportation networks — fixed-route buses, microtransit, paratransit, school buses, autonomous vehicles, and more.

If you’re excited to be at the forefront of modernizing the future of transportation, are up for solving tough problems, and willing to become/already are a transit nerd, we are the place for you. Even if your past experience doesn’t align perfectly with every qualification in the job description for this role, we encourage you to apply. You may be just the right candidate for this or other opportunities.

Ready to join the ride?

Via is an equal opportunity employer.