Type of contract for this position: Permanent contract
The position
Job description
Tubi is looking for a culturally fluent, highly creative Social Media Manager to help identify and bring to life the unexpected opportunities that keep Tubi at the center of culture and close to our fans
This role will focus on cultural opportunity scouting, fandom and community marketing, and social-led activations. You’ll be deeply tapped into what audiences are talking about, watching, sharing, and obsessing over, as well as, identifying the creators, communities, behaviors, and emerging moments where Tubi has a credible reason to participate
Spotting the opportunity is only half the job. We’re looking for someone who can turn cultural signals into ideas and then make them happen, whether that’s an unexpected creator partnership, a community activation, a quick-turn stunt, an IRL fan moment, or something we haven’t tried before
You’ll work closely with the broader Social team and partners across Brand, Content, PR, Creator, and other functions to help Tubi show up in ways that feel fan-first, culturally relevant, and unmistakably Tubi
Scout emerging creators, communities, fandom behaviors, conversations, and cultural moments, turning the strongest signals into opportunistic partnerships and activations that expand where and how Tubi shows up in culture
Develop social-first ideas and activations rooted in audience behavior and cultural momentum, from scrappy quick-turn opportunities to larger community stunts and partnerships
Lead community-driven programs and activations across Tubi’s priority fandoms, helping build sustained affinity beyond individual title launches
Own opportunities from idea through execution, including developing the strategic approach, building the business case, coordinating partners, managing timelines, and bringing the final experience to life
Collaborate across Brand, Content, PR, CRM, B2B, Creative Studio, and other teams to identify ways successful social ideas can extend into broader marketing opportunities
Bring a clear point of view on where Tubi should or shouldn’t participate, balancing cultural relevance with brand fit and potential impact
Evaluate activations and experiments to identify actionable learnings, shape future opportunities, and recommend where the team should iterate, invest, or take bigger swings
Benefits
Healthcare Coverage: We offer medical, dental, and vision coverage, effective from day one.
Competitive Compensation.
Family Support: We’re proud to support families of all kinds, and offer generous parental leave, childcare support, and eldercare assistance whenever you need it.
Wellness Programs: Monthly wellness reimbursement, generous time off, and additional Tubi Holidays help us support mental and physical wellbeing for you and your family.
Continuing Education: From education reimbursement to leadership development to certification support, we’re invested in developing our talent so you can take your career to the next level.
Financial Support: We offer resources to help keep you financially fit and invested in your future, from our highly-rated retirement savings matches to financial advisors and planning services.
Preferred experience
Skilled cross-functional collaborator who can build enthusiasm around an idea while navigating stakeholders, approvals, and operational realities
Deeply fluent in internet culture, fandoms, creators, and online communities, with strong instincts for what’s gaining momentum before it becomes obvious
Equally comfortable ideating and executing; you can take an interesting cultural observation and turn it into an actionable plan
Excellent communicator with the ability to clearly articulate the cultural insight, creative idea, and business rationale behind a recommendation
A creative thinker who naturally sees possibilities in audience behavior: you don’t just notice what’s happening, you immediately start thinking about what a brand could do with it
Strong understanding of what makes a brand’s participation in culture feel credible versus forced
Passionate about entertainment and deeply curious about the communities that form around TV, movies, creators, and culture, with strong creative taste and a high bar for execution
5+ years of experience in social media, cultural marketing, experiential, creator marketing, community, or a related field, ideally within entertainment or a culture-first consumer brand
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