Marketing Manager

Job summary
Permanent contract
London
Occasional remote
Salary: Not specified
Experience: > 5 years
Skills & expertise
Motivational skills
Sales enablement
Stakeholder management
HubSpot
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Planet
Planet

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Questions and answers about the job

The position

Job description

  • We’re looking for a commercially minded Marketing Manager to lead marketing programmes across Planet’s business areas. You’ll shape and deliver integrated marketing initiatives that attract new customers, grow our business with existing ones and strengthen our brand
  • You’ll work closely with Sales, Product and Commercialisation teams to turn business priorities into marketing programmes that deliver measurable results. You’ll also collaborate with Planet’s wider Marketing team, including Digital, Events, Design, Communications and Product Marketing, bringing together specialist expertise to drive impact
  • This is a hands-on role that combines strategic thinking with strong execution. It suits someone who enjoys taking ownership, is motivated by commercial outcomes, and wants to play a key role in helping marketing contribute to business growth
  • Plan and execute integrated marketing programmes across email, paid media, webinars, events and partner channels to drive pipeline, customer engagement and cross-sell opportunities
  • Develop targeted campaigns for priority accounts, customer segments and growth opportunities
  • Build and support customer marketing initiatives that increase adoption, engagement and customer value across Planet’s solutions
  • Partner with Sales, Product and Customer Success teams to align marketing activity with business priorities and revenue goals
  • Brief and collaborate with specialist marketing teams, including Digital, Events, Design, Content, Communications and Product Marketing, to deliver effective programmes
  • Support the development and activation of customer stories, testimonials and sales enablement materials
  • Track campaign, pipeline and commercial performance, using insights and data to optimise future activity
  • Identify opportunities to improve marketing processes, programmes and ways of working as the team continues to evolve

Benefits

  • Growth and skills: We know that for some it’s about growing into more senior and exciting roles and for others it’s about becoming a deep technical expert. No matter what your ambition, we are with you all the way. We will invest in you to keep your skills relevant and you motivated
  • Flexible working: Work from home? Work in the office? Have family and life commitments that mean you want flexibility? We care about what you deliver, not where you work nor the hours you work. We offer the flexibility that suits you and your life
  • Workplace diversity: We want our workforce to reflect the world we live in and the customers we serve. We are proud to support a culture of inclusion where everyone and anyone can bring their whole selves to work

Preferred experience

  • Curiosity about emerging marketing approaches, including the practical use of AI tools
  • Excellent written and verbal English. Additional European languages are a plus
  • A proactive, self-starting approach and a willingness to take ownership of outcomes
  • Proven experience delivering integrated marketing campaigns across multiple channels
  • Strong stakeholder management skills, with experience working alongside sales, commercial and product teams
  • Experience with account-based marketing, customer marketing, demand generation or lifecycle marketing
  • Confidence using data and marketing technology platforms such as Salesforce, Pardot, HubSpot or similar
  • 5+ experience in B2B marketing, ideally within payments, fintech, SaaS or a related technology sector
  • Excellent project management and organisational skills, with the ability to manage multiple priorities simultaneously
  • A strong commercial mindset and experience supporting pipeline generation, customer growth and revenue objectives

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