Senior Product Marketing Manager

Permanent contract
Paris
Salary: Not specified
A few days at home
Experience: > 5 years
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Questions and answers about the job

The position

Job description

The team is growing and is looking for its future Senior Product Marketing Manager 👋

A Product Marketer’s mission at Batch is to analyze and shape market perceptions. It’s a deeply collaborative role that involves a lot of cross-functional work, a highly strategic mindset, the ability to devise effective market & audience research methodologies and the ability to make sense and summarize large volumes of data points.

Missions :

  • Create/update Market & Audience research methodologies in coordination with our Revenue and Product teams.
  • Contribute to our strategic marketing playbook and create relevant go-to-market strategies and messaging for specific customer segments.
  • Become an expert in the Customer Engagement Platform asset class starting with our own platform (with the help of the Product team), while creating/updating side-by-side tracking for our most direct competitors.
  • Create key sales collateral and run his/her first internal Sales & CSM Enablement workshops.
  • Spearhead important new resource initiatives at the crossing of Product marketing, Content marketing and Sales & CSM Enablement.
  • Produce strategic marketing briefing to fuel high-impact content marketing initiatives.
  • Run post-won/lost opportunities interviews to grok customers and their pains.
  • Take the stage during key marketing events.
  • Work cross-functionally with the Sales team (pre-sales meetings, RFPs).
  • Work cross-functionally with the Product team (product discovery call, releases plans).
  • Update key elements of our website which we aim to use as the source of truth for all GTM ressources.

The Senior Product Marketing Manager will participate in the day-to-day operations of our marketing function and contribute to defining or refining some of the processes that make our team effective.

He/she will work cross-functionally with a lot of other teams such as Sales, Customer Success, Sales Engineering, Product and Revenue Ops.

    The Senior Product Marketing Manager will work closely with Simon, Antoine (co-founders of Batch), Brieuc, Clément (Revenue Ops), Pierre Tâm-Anh, Aurélie, Thomas (Marketing), Marie, Delphine (Design), and MickaelClaire, Elisa (Product).


    Experience :

    • 5-7 years of relevant experience with 1-2 years in a similar role at a B2B SaaS company.
    • Experience selling to the enterprise with similar sales motion (3-12 months sales cycles, RFPs, CAC40/Fortune500 international accounts, multi-stakeholders processes: C-suite, Business operatives, Technical teams)
    • Experience with public speaking and crafting high-impact presentations.
    • Experience owning messaging, positioning and shaping marketing strategies.
    • Experience executing marketing plans.
    • Knowledge of the MarTech space.
    • Full professional proficiency in French and English (oral/written).
    • Bonus points if you’ve worked the job of our core personas in the past and know what it is first-hand (e.g: having worked as a CRM Manager yourself and/or having worked very closely to a CMO at a large B2C organization).


    Location & benefits :

    • Well-decorated central offices in Paris (75003)
    • Access to company-wide stock option plan (BSPCE)
    • Flexible remote work policy
    • Collective annual incentive bonus (« prime d’intéressement »)
    • Vacation bonus (« prime de vacances »)
    • Three weeks of Work From Anywhere each year (« Digital Nomad »)
    • Wellbeing (Teale), Ticket Restaurants (Swile), Culture & Sport (Leeto)
    • Choose your own devices.


    Hiring process :

    • First contact call with Simon, our CEO (30 to 45 minutes)
    • Interview with our Sales team (≈ 45 minutes)
    • Interview with our Product team (≈ 45 minutes)
    • Case study and debrief (≈ 45 minutes)
    • Cultural fit meeting with 2 Batchers

    To find out more about the benefits of Batch, visit this page!


    Preferred experience

    Experience :

    • 5-7 years of relevant experience with 1-2 years in a similar role at a B2B SaaS company.
    • Experience selling to the enterprise with similar sales motion (3-12 months sales cycles, RFPs, CAC40/Fortune500 international accounts, multi-stakeholders processes: C-suite, Business operatives, Technical teams)
    • Experience with public speaking and crafting high-impact presentations.
    • Experience owning messaging, positioning and shaping marketing strategies.
    • Experience executing marketing plans.
    • Knowledge of the MarTech space.
    • Full professional proficiency in French and English (oral/written).
    • Bonus points if you’ve worked the job of our core personas in the past and know what it is first-hand (e.g: having worked as a CRM Manager yourself and/or having worked very closely to a CMO at a large B2C organization).

    Recruitment process

    • First contact call with Simon, our CEO (30 to 45 minutes)
    • Interview with our Sales team (≈ 45 minutes)
    • Interview with our Product team (≈ 45 minutes)
    • Case study and debrief (≈ 45 minutes)
    • Cultural fit meeting with 2 Batchers

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