Tech and digital solutions for hospitality and guest experiences.
Accor Tech & Digital is the driving force behind technology, digital solutions, and transformation across the Group. Our 5,000 talented professionals are committed to delivering the best digital and technology experiences to our customers, hotels, and teams in 110 countries, while helping shape the future of hospitality.
Accor Tech & Digital: where intelligence is human first.
CD&T is seeking an inspiring and strategic leader to join our Pricing Strategy function globally. You will be part of a central team of Pricing managers and contribute to the transformation of the broader Pricing community to bring the practice to the next level. The leader will have to increase the Pricing Strategy team’s influence on significant business decisions that concern multiple domains, such as Ecommerce, Loyalty, Revenue Management, cross-domain Sales, Marketing, etc.. The leader will contribute to formulating the inspiring mid-term vision to maximize the impact of Pricing, translated into a concrete roadmap steered in a business-agile way.
This role is critical in amplifying the value and visibility of Pricing within Accor, driving alignment with business strategy, enabling innovation, and ensuring the company is well-positioned to face an increasingly complex and rapidly evolving business landscape.
Overall mission: Contribute to transforming the Pricing Strategy practice in a way that is adapted to Accor's culture to augment its impact on value-creation:
Challenging status-quo to generate incremental business while aligning with overall Business strategy and needs of all stakeholders, leveraging data analytics & customer insights
"Boots on the ground" with the local BU, Central Business and Pricing Excellence teams and allowing autonomy in the right playing field to allow agility needed; a pragmatic do-er approach is key to build Pricing Strategy legitimacy through concrete results
Align Pricing and Business Strategy through data-based strategic decision-making: Develop a value-driven approach to make Pricing a central Business matter, not only an enabler topic, to ensure we reach business goals and strategic vision. Identify and maximize opportunities through advanced pricing performance analytics and quantified test-and-learn approach (ex: ascending/descending pricing practices; in-depth analysis of granular segment willingness-to-pay and elasticities, etc.)
Strategic Pricing Roadmap: Co-design, manage and share the vision for Pricing and corresponding roadmap, ensuring scalability, spanning 2 main areas
Major focus on B2C; Design and optimization of commercial offers & promotions, including but not limited to, public rate structure, global tactical promotions, packages and loyalty preferred offers, as well as ensuring overall rate consistency across segments
Contribute to and ensure consistency with B2B (Corporate customers / TMC / GDS to Leisure / OTA / Wholesalers) which is also handled in the team due to increasingly blurry sourcing environment
Govern through influence cross-organizational Pricing practices based on clear interactions with other Commercial Digital & Tech functions and BUs, with particularly strong collaboration with Business Performance to design and operation pricing levers as part of 360° Commercial Toolbox
Lead strategic Pricing studies/initiatives with Cross-Domain Focus
Explain and promote throughout the company the value added by Pricing Strategy practice; embarking all stakeholders from senior management to operational teams so that business vision is enabled by Pricing strategy
And what about our commitments?
- To the world