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about 1 year ago

User Acquisition Executive PL F/M Betclic Group

Paris sportifs en ligne avec une expérience divertissante et responsable.

Permanent

Bordeaux

Remote: Not specified

Salary: Not specified

about 1 year ago

In a nutshell

Implementing the user acquisition strategy in Poland for the portfolio of apps/websites.
Launching and optimizing mobile acquisition campaigns on major social networks and display channels.
Producing reports on key performance metrics (ROI, CPA, conversion rate, etc.) and providing ad-hoc analyses.

You'll be part of

1600 employees

Mobile Apps

Average age: 33

Founded in 2005

Revenue: 1,5BN€

Créée en 2005, Betclic est un des acteurs leaders des jeux en ligne en Europe.

Sur les différents produits proposés (paris sportifs, casino, poker, paris hippiques), la marque propose la meilleure expérience à ses joueurs pour faire de ses applications mobiles une source d’émotions et de plaisir continue.

Betclic est une entreprise multiculturelle, ouverte et internationale qui réunit des employés de divers horizons, entre son siège social à Bordeaux, ses bureaux à Malte ou ses équipes en Italie, Suède, Pologne ou au Portugal.

You'll be working on

WE ARE BETCLIC

Betclic, European leader in sports betting, is much more than just an online gaming site! Also offering Poker, Horse Racing, and Casino games across various countries and continents, it is an inspiring and forward-thinking company: every day brings new challenges in a modern and dynamic environment. As an influential player in the tech industry, with strong and sustained growth over the years, we believe in innovation through diversity and inclusion and encourage everyone to reach their full potential. With our multicultural team, we provide an optimal, safe and responsible gaming experience, powered by cutting-edge technology.

WHY JOIN US? At Betclic, success comes from passionate and committed teams. Here's why you'll love working with us: An international and creative environment where every project is an opportunity to innovate Hypergrowth that brings new challenges and development opportunities every day A healthy work-life balance: flexible remote work and workplace well-being are essential pillars for us. A unique and friendly atmosphere, with 1,300 employees across 5 countries and our headquarters in BordeauxAre you passionate about sports and tech? Join us and help shape the future of online gaming

ENTER THE GAME

As a User Acquisition Executive, you will join the Social & Display/Search team in Bordeaux (France), whose mission is to acquire new players profitably for our applications and websites, and you will be responsible for the acquisition campaigns on the Polish market.

YOUR ROLE WITHIN BETCLIC

In this role, your missions will include:

Implementing the user acquisition strategy in Poland for our portfolio of apps/websites

Launching and optimizing mobile acquisition campaigns on major social networks and display channels

Launching and optimizing Search acquisition campaigns (Apple Search Ads and SEA)

Planning monthly/weekly advertising investments in line with the sports calendar specific to your assigned markets and the performance of your campaigns

Producing reports on key performance metrics (ROI, CPA, conversion rate, etc.)

Working closely with our internal Studio to create assets that drive the best performance

Providing ad-hoc analyses and recommendations to optimize performance through data analysis and A/B testing iterations

Collaborating continuously with the local marketing teams in Poland

WHO ARE WE LOOKING FOR?

Position based in Bordeaux.

We value teammates with a good sense of humor, respect, kindness, enthusiasm, and a genuine passion for their job!

This job is made for you if:

You speak Polish or have a strong affinity with Polish culture

You are passionate about sports

You have 1–2 years of experience in app promotion or digital marketing (internships included)

You have experience managing paid mobile campaigns on Facebook

You have already worked on paid Search campaigns (SEA and/or Apple Search Ads)

Previous experience (internship included) in gaming or with a sports betting operator is a strong plus

You are a team player but also able to work independently and take initiative

You are organized and disciplined, capable of managing multiple projects/campaigns simultaneously

You have strong skills in Excel (pivot tables hold no secrets for you!) and PowerPoint

And finally, you are fluent in English

WHAT ARE THE RECRUITMENT STEPS?

If your application is selected, you will be contacted by Mathilde within a week for an HR prequalification (15 minutes).

We will then ask you to complete the AssessFirst Test (personality, motivations, and reasoning).

You will then meet Michael, UA Manager, your future manager, and then, Etienne, Head of User Acquisition.

Finally, Mathilde will conduct a final HR interview, and you will discuss your AssessFirst Test together.

To provide an ideal candidate experience, the Betclic recruitment process typically takes 4 to 6 weeks.

WHAT CAN YOU EXPECT?

✅ 25 days of paid leave and 10 RTT days

A Ticket Restaurant® card credited with €11 per day (€6 per day funded by Betclic)

100% health insurance coverage for you and your children

50% reimbursement of public transport costs or an annual sustainable mobility allowance (€230 for commuting with sustainable transport)

Hybrid work model

Access to a vast training catalog, with opportunities for professional development every year

Extraordinary office spaces with a rooftop where you can enjoy sunny breaks with a view of the Cité du Vin

Internal events to liven up your daily life

On-site sports classes and organized tournaments (Pilates, circuit training, boxing, yoga, futsal, padel, tennis…)

Permanent contract, available immediately in Bordeaux Betclic Group – 117 Quai de Bacalan, 33300 BORDEAUX

Benefits

The workplace

117 Quai de Bacalan, 33300 Bordeaux, France

Rencontrez Nicolas, Chief Executive Officer
Rencontrez Thomas, Lead Architect

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