You will drive marketing medical strategies by leveraging medical insights to inform initiatives and lead medical teams toward innovative outcomes.
You will report to the Strategy Lead.
Key responsibilities:
- Assume responsibility for understanding the scientific and clinical aspects of the client’s businesses in depth
- Serve as a key strategic resource for both internal teams and clients
- Leverage science in brand differentiation and communications
- Collaborate with medical copywriters and art directors to represent scientific perspective throughout strategic and creative development
- Ensure scientific and clinical relevance of the assets
- Develop strategic skill set in an effort to uncover the most compelling way in which to differentiate a brand from a medical viable but compelling perspective
- Proactively identify medical opportunities that contribute to strategic and tactical development
- Ensure teams are optimizing the use of data to tell a viable, differentiating story
- 8+ years of relevant experience, with an advanced scientific degree preferred, in medical copywriting in healthcare communication agencies
- Proven experience in building strategic POVs rooted in medical insights
- Successful track record within the Pharma marketing space a must.
- Demonstrate depth of understanding for multiple products and therapeutic aeras
- Strong analytical thinker with exceptional research dexterity, including several years of experience with media-centric tools to uncover the data and insights that drives strategic communications planning and implementation
- Very good presentation skills
- Perfect knowledge of the French local healthcare landscape, as well as a good understanding of the global challenges.
- Fluent in both French and English mandatory
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