2018
Choco was founded
E-commerce, FoodTech, Foodservice
Paris, Barcelona, Berlin, Bruxelles, Los Angeles, Madrid, New York, New York City
We work in a highly collaborative environment. It’s team-first, always. If we’re going to reach our end goal, we’re doing it together. As a team, we're ready to tackle anything and grow from it. We’re constantly striving to improve and be the best we can be. Trust is given from day one. There are no “new joiners,” there are only Chocorians. Once you’re part of the team, you’re ready to hit the ground running. Welcome to the jungle, where you'll find the challenges and adventures of a lifetime.
Choco was founded
Choco becomes a unicorn
Chocorians
Raised in total
Chocorians are hungry, humble, and ambitious. We’re the underdogs taking on something huge. There is no room for ego and there are no small plans. We all own the long-term impact we’ll have on the world. We focus on what we own so that our team can rely on us to get the job done. We're deeply user-focused and aim to provide them with real value. We work transparently, effectively, and with the urgency required to reach our ambitious goals.
Hilary Kenyon, US General Manager
Choco is a company that brings restaurants and their suppliers together on a digital platform. Ordering goods becomes as easy as writing a chat message. By optimizing purchasing processes, customers can save time, and money, and reduce food waste. The latter is also Choco's mission.
We want you to be an owner, meaning you’ll always have the opportunity to create real impact. We don’t believe in egos or averages but challenge the status quo because what is excellent today, is not excellent tomorrow.
We’re hungry for new ideas – everyone at Choco is a founder.
Choco was founded by serial entrepreneurs Daniel Khachab, Julian Hammer, and Grégoire Ambroselli. Since its founding in 2018, the company has grown rapidly and is now active in markets such as the U.S., Germany, France, Spain, Austria, UK, and Belgium. In February 2022, the total value of goods traded through Choco exceeded $1 billion. In April of 2022, we gained another $111 million in Series B2 funding with a valuation of $1.2 billion - earning us unicorn status just a few years in.