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Product Marketing Manager H/F

Zmluva na dobu neurčitú
Caen
Plat: Neuvedené
Úplne vzdialený
skúsenosti: > 5 rokov

YOUSIGN
YOUSIGN

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Your role

We are looking for a Product Marketing Manager to work with our Lead Product Marketing in order to promote our SaaS solution and new features.

On your assigned scope, you will be our go-to-market driver for products & services related to Yousign, from articulating a value-proposition & positioning to executing the product marketing roadmap and coordinating operational execution cross-teams.

Your missions

  • You'll be engaging with cross-functional partners with actionable, data-driven insights to influence product and marketing strategy
  • You'll create an inspiring product storytelling, consumer narrative through positioning and audience targeting
  • You'll be in charge of creating the right assets and content, both for the teams and to feed the GTM strategies
  • You will drive successful product launches through relevant communication strategy leveraging different channels (owned, paid, PR)
  • You will collaborate with different teams to put in place measurements and recommend optimizations
  • You will be responsible of building relationships with different internal teams, working on corporate communication in order to ensure alignment and message consistency

Your experience:

At Yousign, we are very demanding towards the people we recruit because it is within a team that you will be integrated.

We are looking for talented people, with lots of ideas and ready to take on responsibilities.

    • 5+ years experience of successfully leading BtoB marketing strategies in SaaS or in a tech/digital environment
    • Creativity - You’re a go-to person to build narrative structure, messaging, and storytelling
    • Polyvalence - You have expertise in Product marketing, while being comfortable with all types of go-to-market topics (acquisition, branding, ops, analytics)
    • Autonomy - You are a self-starter, organized and self-motivated with the ability to define goals and prioritize your work
    • Product knowledge -You have a good understanding of the challenges and processes of product development
    • Data driven & ROI oriented - You have strong analytical skills and know how to optimize marketing metrics
    • Languages - French and English (full professional proficiency)

Your future team

You will join the Marketing Team and you will work daily with:

  • Alexis, our super Marketing Director
  • Marion, our Product Marketing Lead and your future manager

And you will be part of our wonderful Marketing team, including a Brand Manager, a Performance Manager, a Content Manager... with whom you will interact regularly.

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