TheFork is the leading online restaurants reservation platform in Europe, Australia and Latin America, with a network of more than 80,000 restaurants worldwide, more than 30.5 million monthly visits and present in 22+ countries around the globe. TheFork connects restaurants and diners. Through TheFork (website and application), as well as through TripAdvisor, users can easily select a restaurant according to preference criteria (such as the localisation, type of cuisine, restaurant type and average price), consult user reviews, check real-time availability and instantly book online. From the restaurants’ side, TheFork provides them with a software solution, TheFork Manager, which enables restaurants to optimize reservations management, streamline operations and ultimately improve service and revenues.

TheFork team aims to inspire and enable people to confidently discover, experience and share food. We operate under a shared set of values that define how we do business and how we interact with our colleagues, our partners, our customers and our food community. We strongly believe that building a diverse workforce of people from all walks of life helps us have a richer, more vibrant, more successful workplace.

TheFork is looking for Global Comms, Team Lead to cover maternity leave, with 7+ years experience in managing comms teams for global players.

What are the objectives? In coordination/collaboration with local markets, central comms team and central marketing teams, you are in charge to : - Increase the global brand awareness and be the guarantor of the brand consistency across all markets and channels -Create impactful global campaigns to maximize the volume of Booking Requests from diners-Manage B2B comms strategy across all marketing channels

What are you main responsibilities? To do so, you will be in charge of leading :

Comms to restaurants by

• Activating the H2 B2B content roadmap, driving the project by managing stakeholders and producing content marketing assets to generate more leads on the B2B side (blog posts, CRM messages, landing page, B2B thought leadership position paper, etc.)  with the support of the team and external suppliers. 
• Managing the production of content marketing assets to support local teams (Account Managers/Sales)
• Supporting business projects/campaigns as Festival by leading comms part of the project. 

Comms to diners by

• Supporting the performance of paid campaigns by managing the production creative assets & messaging - with the support of the team and external suppliers. 
• Working on diners editorial strategy by defining the B2C editorial blog guidelines and start production of content
• Managing the Christmas Gift Card global campaign to make it a success.

Creative:

• Manage the creative team - workload, projects, partners

PR & Social media : 

• In collaboration with Global PR manager, you make sure that PR company roadmap is on track and central team is delivering actionable content for PR local teams in lifestyle and corporate
• Track and monitor global KPIs, results and performance

Others : 

• Lead B2B and B2C blogs (editorial and technical sides)
• Support countries on their daily and numerous needs on brand, comms and marketing topics

Who are you ?  

• You get a solid track record on team and project management
• Have a 360 vision and experience on Brand and Comms topics
• Must be a skilled storyteller who employs non-linear thinking skills to create compelling content that is quickly and easily understood by a B2B audience. 
• Experience in making content strategy
• Get experience creating a wide variety of content including emails, written articles & guides, presentations, videos, and webinars (live and on demand), from start-to-finish and experience in creating multi-channel B2B messaging

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