Our Strategy department is a key accelerator for Smart AdServer Group as we aim at transforming our business and organization to increase our growth rate. We focus on bringing together the best of our products, services, and innovation resources to deliver more impact in the advertising technology market.

Within our Strategy department, the Business Strategy team develops growth strategies founded on customer needs, industry orientation, and market data and drives these strategic initiatives across the group and with business and strategic partners (acquisitions, partnerships, and investments).

What you'll do ✏️

Develop an understanding of Smart’s product portfolio, strategic priorities, competitive position, gaps, and potential opportunities.

Drive evaluation of Smart strategic alternatives (e.g., buy, build, partner) and acquisition alternatives.

Identify and develop growth and pricing strategies with business leaders across our products and services portfolio 

Ensure product roadmap, go-to-market, integration plans, and related issues are considered.

Conduct market-based research by collecting and interpreting information (e.g., financial statements, reports, analyses, stakeholder feedback, expert calls) including researching existing business and identifying new spaces for Smart

Conduct analyses (e.g., financial modeling) of strategic and quantitative business opportunities and leverages analyses of others to synthesize information.

Create initial framing for strategic questions with limited input and deliver structured output from analyses; assists junior colleagues with framing as needed.

Creates frameworks and methodologies to drive problem-solving and insights. Synthesizes findings into insights across projects, including implications that inform business decisions.

Leverages insights to develop recommendations and seeks to provide thought leadership (e.g., trend identification, implications of competitor moves) around potential future growth opportunities and strategic issues for Smart.

Build end-to-end storylines and create outlines across multiple projects for junior colleagues to leverage.

Communicate and advocates findings, insights, and recommendations to senior business leaders to facilitate discussions and decision-making.

Convey viewpoints through written documents (e.g., memos, reports) and is versatile in designing and conveying compelling presentations.

Contributes to large Strategy projects and defines and manages small projects with guidance from sponsors as needed.

Manages projects independently and/or in collaboration with an analyst.

About you 💪

👋 About us 

Equativ is the new single name for Smart Adserver, DynAdmic and LiquidM — three proven innovators in advertising technology. The vertically integrated company provides brand and privacy-safe solutions that empower its clients to achieve maximum impact while respecting the rights of consumers. The union combines client expertise and engineering excellence to serve the interests of both the supply- side and demand-side with equal professionalism and technical sophistication.

Headquartered in Paris and New York, Equativ operates globally with a team of more than 450 people in 20 offices. Equativ offers the market its own independent ad server, SSP, buyer tools, and media services to fulfill the promise of advertising technology. Learn more at Equativ.com.

The company is ranked on the Deloitte Technology Fast 500 EMEA and in the Financial Times’ FT 1000: Europe’s Fastest-Growing Companies.

Equativ (formerly Smart AdServer) has been awarded the HappyIndex@Work label and is proud to be among the best companies in the ChooseMyCompany ranking, recognized for its flexible working environment.

Come and lead the charge with us in building a transparent ecosystem based on quality!

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Equativ is an equal opportunity employer. Equal access to employment, services, and programs are available to everyone, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require reasonable accommodation throughout the application and/or interview process, please contact the recruitment team at ta-team@equativ.com