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Marketing Interns 2023 –Champagne & Cognac M/F

Stage(6 mois)
Paris
Salaire : Non spécifié
Début : 01 janvier 2023
Télétravail fréquent

Pernod Ricard
Pernod Ricard

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Le poste

Descriptif du poste

Brand Creative Content for Perrier-Jouët or Mumm-RSRV team (3 positions) :

  • Get involved into the Brand Strategy: brand compass, brand visual guidelines, brand messaging and positioning, advertising campaigns
  • Support the development of key communication messages in markets
  • Follow-up on project management: packaging development projects (standard packaging, limited editions)
  • Realize market studies synthesis and competition benchmarks
  • Develop a better understanding of consumer centricity, anticipating consumer trends.
  • Take an active part into the sustainable transition of your brand.

Brand Portfolio team for Martell (2 positions) :

  • Coordination of internal brand tools dedicated to market companies
  • Project management in various areas depending on the priorities such as: packaging and product development, merchandising, development of assets (toolbox) for new product launches
  • Realize market studies synthesis and competition benchmarks

RP Event & Media et Digital Engagement Champagne teams (3 positions):

  • Maintenir un relationnel quotidien avec les médias internationaux : envoi des communiqués de presse, photos, organisations de visites de nos caves, réponses à des demandes d’interviews, envoi de bouteilles
  • Coordonner les prestataires (Instituts d’études et agences RP) et assurer l’évaluation des campagnes RP en coordination avec le PR Manager
  • Aider à la réalisation des événements locaux nationaux et internationaux (gestion et coordination des prestataires)

Market Activation team:

  • Support the Market Activation Managers (MAMs) on a selection of marketing projects with key markets (ie: new product launch, Vaps, events…)
  • Report market & data analysis and competition benchmark
  • Manage monthly review on best practices & key activations
  • Manage annual event calendar update consolidating all market events.

Digital Engagement team:

  • Be a support on digital content production
  • Contribute to social media management and digital toolkits guidelines development
  • Create and update project reporting and presentation
  • Carry out business and marketing monitoring
  • Manage relationships with agencies and markets.

Ultra-Prestige Brand Management team :

  • Project management in various areas depending on the priorities such as: packaging and product development, service ritual / POSM, development of communication assets for new product launches to meet the needs of our markets, while ensuring new designed offers are well integrated in global Brand strategies and HNWI (High Net Worth Individuals) consumer journey
  • Actively participate in briefings and creative development follow up with internal and external partners/talents
  • Master prestige landscapes and identify best practices providing regular feedback and recommendation (market studies synthesis; competition benchmarks).

Profil recherché

Skills and qualifications:

  • An internship agreement (convention de stage) is required for these internships
  • A Master student (Gap year or end-of-studies) in a business school or university
  • You are organized, rigorous, and proactive
  • You are dynamic and always eager to learn new things
  • You have an excellent command of both written and spoken English (daily use)
  • Previous successful marketing/digital/communications experience
  • You have an appetite for premium/luxury brands and their universe
  • An experience abroad is a plus

Pernod Ricard values diversity and solidarity within its organization and in its relations with its stakeholders. Our recruitment methods focus on skills and we welcome all types of talent.

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