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Marketing Manager (remote or onsite)

CDI
Paris
Salaire : 50K à 80K €
Télétravail total
Expérience : > 5 ans

Pandascore
Pandascore

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Le poste

Descriptif du poste

We are looking for our future Marketing Manager to build our successful marketing strategy which will build awareness on our products and drive the right quality sales leads to Pandascore from around the world.

This role is business critical and a key part of Pandascore’s strategy to diversify our revenues. As such, we require a passionate marketer who will work hand-in-hand with Oliver our Head of Sales and Flavien our CEO to highlight Pandascore’s unique vision and customer-centric approach.

Your playground: organic inbound, leadgen, customer journey optimization, paid acquisition, growth hacking, category design, Industry publications and events…

Your missions 🏀

1/ Distill “who we are and what we do” to a clear message

  • Get a deep understanding of our products, our strategy and our market through research and market/customer analysis - including industry insights, clients interviews, win/loss analysis, etc
  • Product presentation & go-to-market strategy: handle product positioning, product messaging, value propositions & marketing content by collaborating closely with the Sales, Product and Trading teams.
  • Ensure articulation of Pandascore’s desired image and position and assure consistent internal and external communication.

2/ Find and execute the best ways to communicate this to our target customers

  • Create and implement creative action plans and campaigns, using the appropriate channels, and aimed at fueling our growth, generating leads for the Sales team and reinforcing our reputation.
  • Demonstrate leadership, strategic thinking, and execution excellence
  • Maximise the ROI of all our marketing activities: reporting on actions taken, performance analysis and recommendations
  • Manage a clear vision and approach for the busy industry events and media calendar. Utilising our content engine to make sure that Pandascore is ahead of trends and is driving the topics of conversation around Esports in the betting industry.

We are primarily looking for candidates who are eager to participate in the company’s evolution and take part in the growing of the esport ecosystem.

Join us! 🤝


Profil recherché

What do you need? 💪

  • 5+ years of relevant experience implementing a successful marketing strategy including btob
  • A portfolio of successful marketing campaigns, that show the creative process through to delivery and an indicator of ROI.
  • Strong product orientation with an an entrepreneurial mentality/mindset
  • Creativity and ability to innovate
  • Interest in Esport
  • Betting industry knowledge
  • Interest in Metaverse and NFTs

Déroulement des entretiens

During the different discussions, you will meet several members of the company, this way you get to know more about us, and we get to know more about you.

  • Discovery call 👀
  • Product oriented discussion 👾
  • Use case + debrief 🧠
  • Meet the 🐼

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