Chief Marketing Officer (x/f/m)

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Le poste

Descriptif du poste

At Hublo, we believe in the power of technology to transform the healthcare sector. We envision a world where healthcare facilities are not just buildings, but thriving environments that inspire and support our healthcare professionals. To achieve this vision, we must first address the pressing need for healthcare facilities to recruit and maintain adequate staffing levels.

This is why Hublo developed a digital platform dedicated to them, now deployed in 4000+ healthcare facilities and used by 1 000 000+ healthcare professionals. At the end of 2021, Hublo raised 22M€ to become the leading HR SaaS solution for healthcare in Europe.

From +200 team members today in Paris, the Hublo team keeps on growing. Want to help us improving the healthcare system? Apply today!

Your role

The CMO will spearhead the development and execution of Hublo’s global marketing strategy to drive brand recognition, customer acquisition, and revenue growth. This leadership role involves working closely with the Founders and other Comex members, overseeing a multifunctional marketing team, and contributing innovative ideas to the overall business strategy. The ideal candidate will have proven experience in SaaS B2B marketing, a deep understanding of the industry, and the ability to work in a fast-paced, dynamic environment.

You’ll be managing an international team of 6 direct reports 1 Head of Product Marketing, 1 Growth Marketing manager, 1 Traffic manager, 1 Communication & PR manager, 1 Brand Content manager and 1 Event manager.

**How you’ll make an impact


  1. Strategic Leadership:

    • Develop and implement a comprehensive marketing strategy that enhances brand awareness, market share, and profitability.

    • Collaborate with Comex members and cross-functional teams to align marketing strategies with business objectives.

  2. Product Marketing:

    • Oversee the development of effective go-to-market strategies for new and existing products thanks to a good collaboration with Product and Revenue teams

    • Ensure compelling product positioning, messaging, and value propositions that resonate with target audiences are developed and spread.

  3. Demand and Lead Generation:

    • Develop and execute demand generation programs and campaigns to drive qualified leads and opportunities.

    • Leverage data and analytics to optimize lead generation and nurturing processes.

  4. Content and Digital Marketing:

    • Oversee the development and distribution of engaging content across various channels including the website, social media, email, and more.

    • Optimize online presence through SEO/SEM, targeted advertising, and other digital marketing initiatives.

  5. Brand Management:

    • Elevate the Hublo brand through the creation and promotion of compelling, cohesive, and consistent messaging across all platforms.

    • Monitor brand presence and reputation, ensuring consistent quality and alignment with brand values.

  6. Team Management & Development:

    • Lead, mentor, and develop a high-performing marketing team, ensuring they have the resources and skills needed to execute their roles effectively.

    • Foster a positive, inclusive, and collaborative work environment that encourages creativity and innovation.

  7. Budget Management:

    • Develop and manage the marketing budget, ensuring optimal allocation of resources to achieve marketing objectives.

    • Monitor ROI and KPIs, adjusting strategies and tactics as necessary to maximize impact.

The experience we offer

  • 🎯 Impact-first mission: our focus on the healthcare sector offers a purpose-driven career.

  • 💶 Competitive compensation: a salary package ranging from 100 to 130K€ per year based on your experience.

  • 👣 Professional growth: a dynamic, human-scale structure that values initiative and dedication.

  • 🌱 Responsible work environment: we are B-Corp certified, acknowledging our commitment to continuously grow and improve as an environmentally and socially responsible company.

  • 🗼 Dynamic locations: our vibrant office on Rue de Paradis provides an inspiring setting. 

  • 🏡 Hybrid work policy: flexible work arrangement—up to 10 remote days a month. 

  • 🤲 Strong onboarding: a comprehensive program, guiding you through your initial weeks at Hublo.

  • 💪 Team cohesion: build strong connections with colleagues through regular team events and an annual seminar, ensuring a connected and collaborative work environment.

We also care about your well-being with tangible perks:

  • ⛑️ Alan healthcare insurance: online insurance, 50% of it paid by Hublo

  • 🥗 A Swile Card: Providing you with access to €11/day in meal vouchers, 50% covered by the company 🍱

  • 🏋️‍♂️ Access to a variety of sports activities through our partner Gymlib🤸🏼🏋🏻

  • 🚲 A Forfait Mobilités Durables: giving access to €520/annual for your bike, your navigo/veligo/velib’s subscription, etc.

Profil recherché

What we’re looking for

  • Minimum of 8 to 10 years of experience in marketing with a focus on B2B SaaS, with at least 5 years in a senior leadership role.

  • Demonstrated success in developing and executing marketing strategies that have significantly increased brand visibility and revenue.

  • Proficiency in marketing automation tools and data analytics.

  • Exceptional communication, leadership, and strategic thinking skills

Déroulement des entretiens

Your recruitment process

  • A 30 minute call with our Gabrielle, Talent Acquisition.

  • An interview with your futur Manager: Adrien (Co-Founder & COO) (1h)

  • A case study with Adrien and Antoine (CEO) (1h30)

  • A Vision and Culture Interview with Lucie (CPeO), et Pauline (Head of Client Relations) (1h)

  • A Team fit lunch

Hublo is engaged to create an inclusive environment for all individuals, regardless of ethnicities, gender, sexual orientation, age, ability, or background. During our recruitment process and internally, we enable equal opportunities and celebrate diversity. 

We know that applying for a new job can be both exciting and intimidating, but don’t worry, we’ve got you. Our recruiting team will be on hand every step of the way.

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