The Trade marketing manager ensures that with the supplier’s products and services, Manutan will improve with their value proposition (products et services) and marketing activities. Which result in sales increasing, better customer retention and more profitability. The Trade Marketing Manager is responsible for the alignment between the customer needs, the product strategy and marketing. The Trade Marketing will have a pivot role between category management and marketing and will manage the relationship with the suppliers in close collaboration with the product managers and the local trade marketers.
Central Level :
-> Pivot role between product and marketing to ensure alignment with product capacities and strategy
-> Review product strategy / follow-up stocks and share reports with marketing
-> Collect the market/customers analysis from local teams to nurture the categories strategy
-> Build (together with category management) category plans
-> Define the business rules to animate products in different media
-> Global KPI’s follow-up
-> Develop promotional policy and annual actions plans by suppliers
-> Responsible for the strategy and the approach of the supplier events
-> Strengthen partnership relationships
-> Design and set-up trade marketing operations (incl. brief design to content and studio)
-> Develop a common analysis to monitor global KPI’s
Locale Level :
Key Competencies- Experience in a senior role in trade marketing, category management or marketing.
Language(s)English Fluent
Location Gonesse - This position requires you to be available for regular travel within the group.
Only one position is open. This position is published simultaneously in French and English. Please send us your CV and cover letter in English. Otherwise applications will not be considered.
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