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International CRM Manager -Apprenticeship Sept 22

Alternance(12 mois)
Paris
Salaire : Non spécifié
Début : 31 août 2022
Télétravail occasionnel
Éducation : Bac +5 / Master

ManoMano
ManoMano

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Le poste

Descriptif du poste

OUR COMPANY CULTURE 💙

People are at the heart of ManoMano’s culture around our 3 core values : boldness, ingenuity and care. 

In the CRM team, and directly reporting to the CRM Project Manager, you will be immersed in a pole that is key to ManoMano's growth: you will have different interactions with other teams (promo, product, brand/studio, sourcing, IT, data…). Your main objectives will be to contribute managing the relationship between ManoMano and each customer through several channels (Email, SMS, web push and app push notifications). You work in collaboration with different teams which allow you to explore our data in order to adapt our communication for each customer. You will use data to drive your marketing actions. The customer is at the center of our strategy for the next few years.

Your main missions are:

-Contribute building and managing CRM channels on all countries (email / sms / push web and push app notifications):

-Build CRM planning: define the schedule, thematic and content in collaboration with different teams (sourcing, communication, brand, studio, promo).

-Contribute optimizing newsletter performances through A/B testing strategy

-Help to define the target audience in collaboration with the data team and the tool Tinyclues

Marketing Automation: 

Contribute implementing automatic customer journeys to nurture our different customer and prospect segment through several communication channels.

Retention :

“Send the right product, at the right person, at the right time” :

Contribute enriching and qualifying our database to improve our customer knowledge

Base on the customer knowledge, help to encourage the repeat visit and purchase thanks to content adapted to each customer (personalization)

Keep in mind that your work will have a significant impact on the CRM vision and performances. We believe that this is one of the keys for the business growth.

Profile

  • You are organized and rigorous
  • We are looking for a profile with both a creative and an analytical mind.
  • You’re curious and autonomous and work in a changing and stimulating environment it's not a problem for you
  • You are fluent in english
  • You are good skilled communicator
  • You are ingenious and enjoy testing and experimenting new ideas to find the best solution.
  • You have good analytical skills
  • If possible, you have SQL and HTML/CSS knowledge
  • It will be a plus if you have a first similar experience in digital marketing.
  • At ManoMano we are dedicated to building an inclusive and diverse workforce where each individual can grow. 

    We respect and value the richness of varied cultures, perspectives, skills and experiences within our teams which is why we are looking for talented people from all backgrounds.

    The information collected on this form is recorded in a file used by ManoMano - Colibri SAS so that we can process your application.   

    The data is kept for 2 years from the date of your application. You can access your data, rectify it, request its deletion or exercise your right to limit the processing of your data. You can also exercise your right to the portability of your data. Consult the cnil.fr website for more information on your rights. 

    To exercise these rights or if you have any questions about the processing of your data under this scheme, you can contact our data protection officer by writing to dpo@manomano.com.  

    If, after having contacted us, you feel that your "Data Protection" rights have not been respected, you may submit a complaint to the CNIL.

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