Genius is recruiting a bilingual English Communication Manager M / F (CDD).

Your first mission of at least 3 months will take place with one of our clients, French luxury company based in Paris, and specializing in perfume, make-up and skincare.

POSITION

Responsible for the definition, development and implementation of the communications plan and its disruptive assets for influencers and professional communities (through influence, PR, events, social media activations and the amplification of the advocacy strategy) for the category.

Also you manage day-to-day relationships with ambassadors and spokespersons. After an initiative, you collect all earned coverage with a ROI analysis to continue to further increase brand exposure, strengthen brand image and develop consumer engagement and loyalty.

RESPONSABILITES

• Define along with N+1 & the 360° team the communications strategy for the category and each product launch of the category
• Develop product awareness & consideration amongst influencers and professional communities, by developing influencer content creation, eventing, seeding and local guidelines for influencer events & content creations
• Develop and implement influence conversion strategies for my category (affiliation, social commerce, …)
• Profile & monitor the influencers for my category, provide insights & guidance to ensure product loyalty and content relevancy
• Define the amplification of the brand advocacy strategy for my category working closely with advocacy manager
• Define the amplification of the brand social channels strategy for my category working closely with social media manager
• Manage international events for my category & guide countries during local events relevant to the category
• Manage all communications assets for the category – product related press dossiers/releases, master interviews, Q&As with experts, event guidelines, behind the scenes etc.
• Manage ambassadors (such as egeries or makeup artists) strategy & activations: overall PR & social strategy, beauty shoots, PR days, interviews, event attendances, agent management, shooting coordination
• Coordinate constantly with countries to ensure guidelines are rolled-out, assets are developed in line and used
• Consolidate communications coverage and audience feedback & follow, update and analyse KPI dashboards to provide action-oriented engagement reports and performance analysis
• Manage category communications budget
• Manage administrative tasks together with the communications assistant and coordinator (ensure follow-up DED, re-invoicing, product orders, …)

Issu.e d’une formation Bac+4/5 en marketing ou communication vous justifiez de 4 à 7 années d’expérience chez l’annonceur dans le secteur luxe idéalement.

• Vous adorez travailler sur la marque et le branding.
• Vous êtes autonome, curieux et savez piloter des projets en simultané, notamment à dimension internationale.
• Votre niveau d’anglais est au top du top (à l’écrit comme à l’oral)
• Vous êtes reconnu.e pour vos qualités relationnelles
  Enfin, vous avez déjà piloté et implémenté des plans et stratgies de communication.

Chez Genius, nous mettons l’accent sur les belles personnalités. Aussi si la lettre de motivation n’est pas obligatoire, on a quand même envie d’en savoir un peu plus sur vous, ce qui vous plaît et vous motive. Alors nous vous proposons de nous dire qui vous êtes, avec vos mots, dans un message personnalisé dont nous vous laissons choisir le support.

Nous avons hâte de vous lire et déjà vous remercions pour votre intérêt envers nous 😉