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Head of Performance Marketing - EMEA (W/M)

CDI
Paris
Salaire : Non spécifié
Télétravail non autorisé
Expérience : > 7 ans

Dolead
Dolead

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Le poste

Descriptif du poste

To reach our goals, Dolead is seeking an ambitious and talented Head of Performance Marketing to lead our team of Paid acquisition experts.

Mission

Fast-growing the lead-gen activity (x2 year-over-year), covering all of our European Geos (UK, FR, ES, IT, DE mainly)

Main responsibilities:

The Scope

Performance management: You’ll be in charge of Dolead Revenue delivery

  • Drive Dolead Growth by unlocking business opportunities on high-potential clients through paid acquisition leverages a/o actions to be taken by other teams (Sales and Marketing-Operations)
  • Monitor Dolead Revenue using analytical tools to manage portfolio performances (150+ clients) and driving your team on priority clients for offensive (business opportunities) or defensive (performance issues) actions
  • Contribute to Top Clients Strategy definition with the Consultants in charge

Management of the Paid acquisition team: 10 experts on Search, Social & Natives Channels, in 2 locations (Paris & Montpellier)

  • Give focus to the team to allocate the good resources on the right topics
  • Structure and animate the day-to-day job of the team in an Operational Excellence improvement perspective (new clients activation follow-up, volume/profitability/quality improvement methodologies, internal tools and processes)
  • Grow the team (find and successfully onboard new talents, structure the team, develop the competencies) according to Dolead Growth objectives

Cross-Teams coordination: You’ll have to ensure a permanent coordination with other Dolead teams (Sales, Marketing-Operations, Product, R&D)

  • Align with Sales & Marketing-Operations teams on Clients to prospect, according to the operational delivery capabilities at the moment
  • Coordinate with Sales and Marketing-Operations teams (Europe & US) to launch new clients within time and quality parameters, synchro on Top Clients priorities, and improve transversal process
  • Input Product and R&D teams to contribute to Dolead technologies evolutions

Profile

  • 7y+ experience in Digital Marketing for key players (fast-growing advertiser a/o an Digital Agency), ideally in the lead-gen Industry with key achievements
  • Performance-driven: you’ll be in charge of Dolead spend in the advertising Channels, around the clock, and of the Revenue generated with!
  • Problem-solving & Data-driven mindset, with strong analytical skills
  • Looking for a fast-paced & international environment: you have enjoyed working in English in a previous experience
  • Previous successful Management experience of 2y+ in a fast-growing environment: you have already been able to recruit, onboard, train and drive a team of 5+ people
  • You have excellent interpersonal and leadership skills, with strong communication and presentation skills: you proved your ability to drive cross-functional projects

What we offer

You'll experience the following perks as a full time employee, with a clear path & milestones along your journey with us :

  • Healthcare: Alan - 100% Coverage by the company
  • Holidays:  25 Days of vacation and 10 Days for Resting Time.
  • Offices: Located in the center of Paris with a well equipped kitchen and many world food restaurants around incl. best Japanese places in Paris. You might as well enjoy our old fashioned library, our quiet rooms & a few hidden places to rest. Nonetheless, you will find Snacks, Coffee & a Baby Foot to recharge your batteries.

Culture and Environment: international environment (15+ nationalities), strong remote culture & frequent company events

Don't hesitate to check us out here to get a sense of who we are.

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