Traffic and Digital Manager - Paris, France
Diabolocom

Diabolocom

Traffic and Digital Manager - Paris, France

  • CDI 
  • Paris
  • Télétravail partiel possible
  • Bac +5 / Master
  • > 4 ans

L'entreprise

Diabolocom

Diabolocom

  • Logiciels, IT / Digital, SaaS / Cloud Services, Electronique / Télécommunications
  • Entre 50 et 250 salariés

Le poste

Traffic and Digital Manager - Paris, France

  • CDI 
  • Paris
  • Télétravail partiel possible
  • Bac +5 / Master
  • > 4 ans

Cette offre a été pourvue !

Who are they?

Diabolocom is the voice cloud contact centre solution for customer service and sales teams chosen by successful scale-ups and mid/large size enterprises operating in highly competitive markets. We do not act simply as a solution provider, but as a committed business partner aiming at solving problems and delivering outstanding performance to our clients.

We have offices in Paris, Berlin, London, Barcelona and Milan and serve clients across five continents thanks to our private cloud.

Diabolocom is successful in its market and growing fast, and we are actively looking for new talents to reinforce our teams.

Diabolocom
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Job description

To support Diabolocom’s vision in a strong-growth environment, we are looking for an experienced Traffic and Digital Manager that will help us boost lead generation.

This is a new position in the Marketing team: the main responsibility will be to take over the digital acquisition strategy for 5 markets (France, Germany, UK, Spain, and Italy).

Main Responsibilities:
In this role, you will be in charge of:

SEA / SMO

  • Define/run the paid acquisition strategy over our 5 markets with our agency
  • Partner with Sales and Product teams to understand and adapt the strategy
  • Build/Follow SEA campaigns (Google AdWords, Bing ads): Keywords & DSA, CPC, ROAS and CPA bidding strategies with our agency
  • Build and manage Display, remarketing campaigns performance across different channels including LinkedIn, Google Display, Facebook… with our agency
  • Measure performance and optimization of marketing paid campaigns (bid adjustments, targeting of new audiences…)

SEO

  • Plan, develop and implement our SEO strategy with our agency
  • Work towards organic search optimization and ROI maximization
  • Regularly perform thorough keywords research
  • Identify key SEO KPIs
  • Monitor redirects, click rate, bounce rate, and other KPIs with our agency and associated tools

Outbound

  • Plan, develop and follow our outbound and marketing strategy with our outbound specialist
  • Build and improve with an AB testing approach the efficiency of our outbound actions
  • Follow the main KPIs and adapt the strategy to choose the best levers

Preferred experience

What we are looking for:

  • Solid experience in SEM and majors traffic levers
  • Strong knowledge of Google Data Studio, Google Analytics, Google Search Console, SEO tools, SEA tools, Hubspot and Salesforce
  • Ability to drive strategy and coordinate it at an international level on traffic and lead generation challenges
  • Excellent verbal and written communication in French and in English. German would make a key difference

Why join us:

  • We offer a multicultural environment with teams in 5 countries across Europe (and expanding)
  • We offer opportunities to learn and grow
  • We are at a pivotal stage in our development with a significant acceleration of our growth
  • We are located in the very center of Paris, 100m from the Opera

Recruitment process

  • Call with Inès, our Talent Manager
  • Visio with David (our COO)
  • On-site interview with Frédéric (our CEO)
Diabolocom

Diabolocom

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