Following a 7m€ seed fundraising, Collective is accelerating fast and recruits amazing and kind people to contribute to its growth.
We are looking for a Content Marketing Manager. This is a unique opportunity if you want to join a company which has true content mindset and makes it a key pillar of its go-to-market strategy.
Collective has a content-led marketing strategy. The majority of our business opportunities is driven by content-marketing and we want to double down on this. Going forward, we want to build a content factory.
Through this content factory, we could consider to start and develop:
The key pillars of our strategy are:
Bring value to our potential users by answering their pain points
Produce the best available content on the topics we select
Set-up specific goals for each piece of content: distribution plan, funnel-stage and expected impact
Our audience is composed by companies (various stages and maturity), freelancers and entrepreneurs. We have the chance to tackle very interesting topics, including:
Your mission is to create and animate this content factory by understanding and answering the needs of our pool of potential users (personas), in order to (i) contribute to the traffic increase on our website and (ii) increase Collective’s brand awareness. To us, “content” means: market studies, webinars, videos, comprehensive articles, social medias, events, community interactions…
You scope of ownership will include:
You’ll join an early-stage and fast growing start-up, that makes content a key part of its strategy. Based on your preference, you will be able to evolve towards a position with team-leadership and recruit new people, or to reinforce your expertise and increase your impact as an individual contributor.
The only limit to your growth within the company will be the impact you manage to have.
If you do not meet the requirements below, we are still really happy to meet! We’re not looking for perfect CVs, but for outstanding and kind people!
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