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Traffic Manager France & Belgium

CDI
Paris
Salaire : Non spécifié
Télétravail non autorisé
Expérience : > 3 ans
Éducation : Bac +5 / Master

Back Market
Back Market

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Le poste

Descriptif du poste

As a key member of our Marketing Team in Paris, you will be in charge of Traffic Management for France and french Belgium. You will work closely with the brand, sales and technical teams, a group of passionate professionals committed to make refurbished the new mainstream. Screw new!

Reporting to our Lead Traffic Management FR & Southern EU as part of the Media Business Unit you will help Back Market grow the french and french-speaking belgium markets.

Your Mission If You Accept It:

  • You will manage and optimize paid acquisition campaigns according to the media plan : SEA, Display, Affiliation…Managing day-to-day performances and ensuring alignment with your targets with a clear focus on ROI
  • You will be in charge of regular analysis and reporting
  • 🤝You will collaborate closely with:
    the Media team members;
    the Brand team on creative briefings, best practice communication & branding strategy;
    the SEO team to ensure that organic traffic is maximised;
    the Business development team to give sourcing recommendations and ensure offer quality;
    the Customer care team to optimise clients’ experience;
  • You will take part in projects in order to develop each marketing channel (creatives, tracking, landing pages, product flows, A/B testing…), market trends and competition monitoring.

Profil recherché

  • You gaduated from a Bachelor or Master Degree in the field of Marketing or any Business related field
  • You are a French native speaker and English is a no brainer for you
  • You have at least 4 years experience in Traffic Management, Online Acquisition, and/or Digital Marketing
    Google Adwords and Google Analytics are your best friends - you have high expertise on the tool
  • You are proactive, eager to learn and curious about tools and strategies with an instinct for new opportunities
  • You are a team player and strive working with other people

Déroulement des entretiens

  • Phone interview with Billy, Talent Acquisition Specialist
  • Interview with Laura, Lead Traffic Management FR & Southern
  • Interview with Méryl and Teresa, team members of the Traffic Team
  • Interview with Morgane, Head of Media
  • Interview with Guillaume, CMO & Thibaud, CEO

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