About Your Role
As a Brand Development Manager, your #1 mission will be to demonstrate Ankorstore’s value proposition and convince the best brands in France to increase their Wholesales activity and potential on our platform through continuous and dedicated support. This is a key role for our company’s success as you will be leveraging the potential of our brands, and thereby helping entrepreneurs in their mission and development.
You will be reporting to Team Lead - Brand Success Managers on the following responsibilities :
Act as a trusted Business Partner:
- Leverage Ankorstore European expertise to convince brands to manage and increase their wholesale activity and presence on our platform
- Manage and develop your portfolio of brands sharing the same objective: accelerate their retailer acquisition, optimise and leverage their current and potential network
- Identify key pain points, understand brand’s challenges and leverage Ankorstore features and products to provide solutions
- Become a trusted business partner by providing effective prospection and sales strategy to your brands portfolio
- Identify and go after opportunities in order to get more retailers referred by the brands in a structured manner: commit the brands to spend time and resources on a strong and ambitious referral strategy
- Optimise
Brand Excellence:
- Drive product adoption by providing extra and tailored support to brands
- Provide the best tools & best practices to the brands to improve their prospection and conversion, improve repurchase rate on their current BtoB base
- Monitor performance and brand activity : analyze and manage performance to identify upsell opportunities and needs for optimizations
Share Knowledge: Contribute to product development by providing feedback and requests for new features from our brands