🎯 The not impossible missions
We are looking for an experienced profile capable of supporting the management team on acquisition and branding issues, as well as taking on autonomous missions. This strategic position in the company requires a strong entrepreneurial spirit, great motivation, past experience, and an obsession with branding.
Your main responsibilities would be:
Strategy
- Contribute to the reflections on the global strategy, the challenges of Ulysse and work in with all teams.
- Build the global marketing strategy for all stages of the AARRR funnel to achieve our ambitious acquisition and awareness objectives.
- Ensure a permanent market watch in order to position and develop our value proposition in line with the constant evolution of the market and detect new opportunities.
- Develop and manage the annual growth, communication and branding budget in a very precise manner, monitor marketing objectives and optimize investments (reporting, performance indicators, ROI, etc.).
- Re-define the existing customer personas and define the personas of our new customer targets as well as the customer paths.
- Define quarterly objectives with management and ensure they are met.
- Find levers to scale even faster.
- Pilot our international launch.
Brand
- Develop Ulysse’s awareness, visibility and desirability among its audiences: clients and candidates in the first place (permanent or freelance), but also opinion leaders and other intermediaries.
- Build a strong brand with a true identity, overseeing messages, targets and the competitive environment.
- Identify and coordinate external providers (content, PR, web agency) to increase Ulysse’s visibility.
Acquisition
- Implement and manage the offline and online acquisition strategy and develop sustainable acquisition channels.
Management
- Manage the team organized in 2 poles: growth and branding/communication.
- Recruitment of new profiles to develop the marketing / growth team.
⛱ The (nice) working environment
As a famous Michael J. says, “All players must put their talent at the service of the team”.
We totally agree with His Airness. So that each member of the crew can express their talent, we offer a stimulating working environment :
- Office in the ❤️ of Paris (metro station: Poissonnière).
- Flexible remote policy.
- Free flights as yearly bonus.
- 100% health coverage (hi Alan).
- Remote trips every 6 months.
- Transparent remuneration system based on objective criteria with meaningful equity package for all crew members.