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Head of Marketing

Indefinido
Paris
Salario: No especificado
Fecha de inicio: 30 de noviembre de 2020
Teletrabajo ocasional
Experiencia: > 10 años
Formación: Licenciatura / Máster

SlimPay
SlimPay

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El puesto

Descripción del puesto

Why join us?

This is a unique opportunity to work within the dynamic fintech industry, where you can create your own network and become an expert.

We are looking for a Marketing leader based in our Paris headquarter to lead our Marketing team, which is part of the Go To Market/Revenue Generation Team led by the Chief Revenue Officer.

Your mission

Reporting to the CRO, you will be a key leader in the Go-to-Market/Revenue Generation Team.

As a strategic thinker, you will support the CRO in articulating the strategic positioning of SlimPay, including detailed go-to-market strategies, value proposition and product-market fit across verticals and geographies.

Key to your role is to enable and augment the orchestration between marketing and SDR/ales activities, focusing marketing efforts on high-impact drivers relevant to our B2B enterprise focus.

We are looking for a leader who incorporates empathy, integrity, and humility into a hands-on leadership style. We value curiosity, continuous improvement and the ambition to go above and beyond in each and every action.

Your main responsibilities

  • Lead, grow and coach the marketing team based in Paris and at international locations.
  • Contribute to the go-to-market strategy with documented insights on key market and competitive trends.
  • Articulate and lead customized marketing strategies for target verticals and geographies.
  • Design, execute and oversee product marketing efforts with emphasis on product-market fit, value proposition and pricing.
  • Articulate, execute and animate the brand strategy with the Head of Corporate Communications.
  • Design, execute and oversee our content strategy and channels.
  • Design, execute and oversee scalable and repeatable online/offline lead generation activities. Develop and monitor budgets.
  • Optimize demand generation using a data-driven/KPI approach to increase leads, develop a quality sales pipeline and move prospects through the funnel.
  • Design, execute and oversee channel marketing efforts with partners.
  • Track and report using marketing automation to ensure accurate understanding of what’s working and what’s not, with a focus on actual opportunities generated.
  • Orchestrate lead generation activities with SDR and Sales teams.

What are the perks of working at SlimPay?

  • Breakfast on Fridays.
  • Flex office/Home office.
  • Ticket restaurant card.
  • Monthly afterwork.
  • Team-building events like yoga or escape game.
  • Monthly All Hands meetings (#sharemoreknowmore).
  • Weekly Tech Demos.
  • And much more!

Requisitos

Who You Are

  • You are a self-starter who takes initiatives with the hunger to achieve great results.
  • Highly analytical with a natural predisposition toward data-driven decision-making. Can quickly distill key insights.
  • Highly collaborative with a mindset of excellence and rigor.
  • Team player who enjoys working with a European team, based in different offices and with different roles.
  • A good communicator with strong listening and writing skills.

Qualifications

  • 10 years of experience as a marketing leader with a proven track record of success in SaaS or B2B fintech at a fast-paced scale-up environment.
  • Strong business acumen and ability to link marketing actions to sales impact.
  • Strong analytical skills.
  • Strong end-to-end understanding of the customer cycle from first touchpoint to closed deals.
  • Fluency in English is a must. Fluency in French is highly appreciated.

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