You will be working under the supervision of the Marketing Director and will learn:
Content creation & Inbound marketing
o Implementation and deployment of a content strategy for English-speaking countries in collaboration with the Marketing Manager
o Creation and/or adaptation of content for our website (videos, case studies, landing pages, etc.)
o Content creation on our channels (blog, social networks, webinars, etc.) and on external platforms (Medium, Quora, etc.) to increase our brand awareness and improve the referencing of our site
o Support to the sales team in the creation of sales materials, adaptation or creation of content in English, etc.
SEO content creation & technical optimization
o Optimization and creation of editorial content to generate targeted and quality traffic
o SEO analysis and optimization through relevant content, responding to the request of Internet users
o To select keywords to target for each page to be referenced
o To analyze the relevance according to several criteria
o Optimization and analysis of technical variables according to the chosen keywords
Indispensable criteria
Language: Native or bilingual in English, French is a plus.
You like to use the best marketing automation tools on the market, to animate communities (LinkedIn, Twitter, customers, internals…) and to create visual content on Sketch App.
You are:
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