This is an apprenticeship starting from October 2022

Context:

We are currently looking for a super talented apprentice to join our global media strategy team.

The mission of the team is to: 

• Understand overarching Deezer business objectives and strategy, and ensure these are translated into the media campaigns

• In collaboration with all the internal touchpoints (media buyers, local marketing teams, Data, growth, product market, studio, customer success) and external touchpoints (tools, agencies & media partners), help develop, implement, analyze and constantly refine our customer acquisition program strategy, and support media buyers with through insights-driven & technical expertise, thought leadership and scalable processes and tools 

What you will do:

Along  with the global media strategy team, your role will be to create the framework that will help the acquisition team to maximize acquisition efficiency on a global scale through the following missions:

• Reporting & Measurement:  Make global reporting easier & always more reliable through the use of dedicated tools hand in hand with the data team; Provide macro insights on campaign performance and communicate key learnings to local markets and acquisition managers

• Media planning: Build the overview of digital budgets for Deezer on a global scale;  Support the global media strategy team in launching, monitoring and reporting on specific campaigns (ex. Artist marketing campaigns, strategic campaigns, A/B tests…); Support  media channels managers with through insights-driven & technical expertise, thought leadership and scalable processes and tools , support the ongoing construction and optimisation of budget allocation between key channels

• Audience Strategy: Manage all audiences creation/optimisation tools for local media teams to use it easily; Deliver audience insights & learnings; Identify affinity audiences to target through our media campaigns

• Competitive Benchmarking: Deliver competitor insights/outside of the industry-relevant insights and strategies in order to inspire and challenge local markets

• Testing: Lead excellent customer experience in scoping & measuring tests (ad creative, ad placement, landing page experience, conversion forms, post-conversion relationship, A/B and multivariate testing, etc).; driving media learning agenda prioritizing tests and trails that will ultimately impact positive revenue growth for Deezer business;  

• Brand Coordination: Coordinating with Brand Marketing team, working hand in hand with offline media and brand managers to build macro digital plans that fits with offline actions.

Life @ Deezer HQ:

• Home of music : deezer premium family subscription offered, opportunity to attend private artists sessions, amazing deezer parties
• English or French language courses open to all
• Gymlib partnership + gym room and yoga/pilates classes on site
• Headquarters in the heart of Paris, at home vibe and rooftop with amazing city views
• Cafeteria stocked with free drinks and snacks daily and weekly casual drinks
• Hackathons & meetups

We are an equal opportunity employer

What we are looking for:

• You are currently attending a Master's Degree in Business or Marketing
• You have ideally a first work experience in online marketing, online advertising, traffic acquisition, and marketing analytics, or in a tech related environnement (esp. tracking)
• A first experience collaborating with web developers on the technical tracking specifications for products, especially for mobile would be appreciated
• You have strong analytical skills and an expert level proficiency in Excel, a passion for data report analysis and case studies 
• You should be self-motivated and able to work effectively in an autonomous environment, proactive
• You work well with many types of people across multiple global offices 
• You are comfortable with multi-tasking in a very fast-paced work environment
• You speak French and English fluently