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Content Manager Insurance - Germany

Permanent contract
Berlin
Salary: Not specified
Fully-remote

Luko/Allianz Direct
Luko/Allianz Direct

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Questions and answers about the job

The position

Job description

Your mission in the team:

Within the User Acquisition Tribe, you will team up with the SEO Manager to deploy a user-centric Content Strategy for the German market, aiming at explaining insurance to widest audience while meeting Growth and Brand awareness ambitions.

Content management & production

  • Recruit and manage a team of specialized copywriters
  • Coordinate internal & external resources to deliver best-in-class content
  • Make sure content is produced to the highest standard possible and following tone of voice & Search Engine Optimization guidelines (SEO trainings will be offered)
  • Brainstorm with the team to identify new topics with the SEO manager
  • Lead video production with the help of Brand team
  • Support new product launches

Content updates & upgrades

  • Update existing content to match market evolution & keep them best-in-class
  • Work with design team to create rich media to fuel content quality & user-friendliness
  • Manage our Content Management System (CMS) tool and participate to its functional evolutions
  • Leverage internal linking to boost SEO rankings

Insurance trainings

  • Spread the insurance knowledge within Luko teams by setting-up in-house workshops and training sessions & documentation

Who are you?

  • You have a first experience in the insurance industry (not necessarily as a Content Manager) ideally in contact with customers as an insurance broker / agent or in an insurance company ;
  • You have a good knowledge of Home Insurance & Private Liability products and love to share it with others ;
  • You have a native German level and fluency in English (spoken and written)
  • You have strong writing and communication skills
  • You pay great attention to detail and are not afraid to look for information where it lies
  • You have good coordination & project management skills
  • You love to learn new stuff and get things done
  • Nice to have : IHK degree in insurance : Versicherungsfachmann / Versicherungsfachwirt / Versicherungskaufmann / Kaufmann für Versicherungen und Finanzen
  • Nice to have : A familiarity with a Content Content Management System (CMS) tool and/or notions in SEO are an advantage

 

Recruitment Process:

  • 1st interview with our Head of SEO - Gatien
  • 2nd interview with our Claims & Complaints Manager - Jonas
  • Case study & debrief with the team
  • Lukofit interview (Culture-fit and Behavioural)
  • References & Offer!

 

What we offer:

  • Be part of the fastest growing insurtech in Europe
  • Be part of the #1 French scale-up to work for in terms of well-being
  • Nice perks (meal vouchers, unlimited days off, mental health support with Moka.care etc.)
  • Evolve in a stimulating and challenging environment
  • Share and learn with a passionate and diverse team
  • Friendly team and offices in Paris, Madrid & Berlin
  • Remote friendly (see our No Border Policy)


You’ve read all the way, you may as well apply!

Our company-wide communication language is English (written & spoken).
We would therefore appreciate it if you could send us your application’s content (Resume, cover letter, portfolio…) in English. 

If you have any questions take a look at our Luko open handbook to find out more about who we are, what we do and how we work


Belonging: Diversity, Inclusion & Equity 

We believe inclusion is the result of ongoing commitment. We want to build an authentic environment, open to everyone regardless of nationality, physical ability, family structure, age, socio-economics, civil status, sexual orientation, gender identity, ethnic origin, religion, belief or anything else that makes your life experience unique. We are continuously working to create a diverse, equitable and inclusive environment, where everyone has a space to thrive. To encourage this philosophy we have put in place policies to support this mindset, you can read more about this here.

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