Your mission 👇
A hundred of billions USD market is currently shifting from traditional TV advertising execution to digital and addressable advertising. In this context, Smart is aiming at offering an independent alternative to the technology platform of the GAFA for broadcasters, telcos and CTV applications publishers to keep control of their advertising and data transactions platform. Smart has a unique track record in building innovative advertising technology & data infrastructure. We are the only independent and fully integrated advertising operating system for publishers offering advanced ad management & yield optimization capabilities as well as a mature monetization platform. With a strong digital video business already in place, we are reinforcing our Video Product Line by looking for our new TV & Video Product Owner. In this role, your mission will be to design and deliver the future solutions to enable programmatic addressable advertising on linear broadcast television !
Reporting directly to our Head of Video Products, you will be the cornerstone of the success of this strategic project for Smart by managing the Video roadmap delivery in collaboration with a dedicated development team located in Paris and Krakow. Product Owners/Managers are responsible for the entire product lifecycle management on their functional scope and are animating their Feature Team to ensure on time quality delivery of ready to use products to Smart clients, up to and including their adoption by Smart Operations teams:
Roadmap Management
Organize Feature Team development tasks backlog and maintain them along with their purpose. Build and defend the Feature team roadmap in collaboration with the Head of Video Products by collecting needs from various sources (focus on the “what” as opposed to the “how”) and gathering market and competitive knowledge, always factoring an explicit cost, quality, delay analysis.Transform this roadmap into precise functional specifications and collaborate with the development team to elaborate and deliver the technical implementation. Receive any feature development, adaptation or other such requests originating internally or externally (through Client-facing teams) and provide timely feedback and visibility on requests to requestors.Analyze and prioritize any urgent requests, factoring an explicit cost, quality, delay analysis against the roadmap. Adapt the rest of the roadmap as required, while still keeping track of the initial goal and long term vision.Validate developments in collaboration with QA engineers by writing and running scenarios to serve in user acceptance tests.Feature Team Management
Steer Feature Teams as Project Manager, tracking progress and ensuring accountability for deadlines and functional requirements. Track roadmap metrics and challenge performance as required.Organize Feature Teams Scrum ceremonies and get actively involved in technical design discussions. Ensure the Feature Teams have a genuine understanding of functional needs, use cases, and expected ROI. Provide context as appropriate.Provide peer feedback about Feature Team performance to Product and R&D Management for continuous learning and improvement.Collect feedback on Feature team developments and loop back to Feature Teams. Ensure ROI analysis (set and track metrics) and transfer of Business knowledge to the Tech teams.Feature Roll Out
Facilitate the conversion of Technical Documentation into Client Documentation.Ensure and follow-up deliverables quality in collaboration with the Dev team and dedicated QA engineers. Facilitate the conversion and promotion of Feature team developments into Client Marketing material by ensuring a constant line of communication with the Product Marketing team.Plan any implementation constraints associated with new feature team developments by creating strong communication lines with Global Operations.Train, or train trainers, and evangelize internally in order to achieve maximum awareness and adoption of new feature team developments by the client facing teams.Coordinate adoption and revenue KPIs definition and monitoring needs with the Data Analysts team. Communication and Information Management
Act as the primary interface in between Dev teams and Client-facing teams.Build a strong trust relationship with your key internal stakeholders. Report on roadmap progress to Product Leadership as well as Sales & Operations teams, keeping Marketing in the loop to ensure optimal preparedness by all parties.Stay abreast of any market trends and competitive insights that could affect the Feature Team scope and priorities. Share relevant information with Marketing, Product and other stakeholders as appropriate.Collaborate and communicate with other PMs to ensure alignment and identification of any cross-team opportunities or dependencies ahead of and all along the development cycle.About you 💪
Master degree in Computer Science or similar technical field of study3+ years of experience in Product Management in an agile organizationWillingness to grow as a Product Manager in a fast growing industry and mature product organization Strong analytical skills and methodologyAbility to build strong relationships across departmentsCommitment to push ideas and projects end-to-endTech curiosity and ability to solve complex problems in a fast moving environment Working proficiency and communication skills in verbal and written EnglishExtra awesome skills:
Experience in the AdTech industry with a deep understanding of products, ideally video specific challenges Experience with Atlassian software suite (Jira, Confluence, …) Technical background in software development 👋 About us
Equativ is the new single name for Smart Adserver, DynAdmic and LiquidM — three proven innovators in advertising technology. The vertically integrated company provides brand and privacy-safe solutions that empower its clients to achieve maximum impact while respecting the rights of consumers.
The union combines client expertise and engineering excellence to serve the interests of both the supply- side and demand-side with equal professionalism and technical sophistication.
Headquartered in Paris and New York, Equativ operates globally with a team of more than 450 people in 20 offices. Equativ offers the market its own independent ad server, SSP, buyer tools, and media services to fulfill the promise of advertising technology. Learn more at Equativ.com.
The company is ranked on the Deloitte Technology Fast 500 EMEA and in the Financial Times’ FT 1000: Europe’s Fastest-Growing Companies.
Equativ (formerly Smart AdServer) has been awarded the HappyIndex@Work label and is proud to be among the best companies in the ChooseMyCompany ranking, recognized for its flexible working environment.
Come and lead the charge with us in building a transparent ecosystem based on quality!
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Equativ is an equal opportunity employer. Equal access to employment, services, and programs are available to everyone, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require reasonable accommodation throughout the application and/or interview process, please contact the recruitment team at talent-acquisition-team@equativ.com
