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Senior Product Marketing Manager (W/M)

Permanent contract
Paris
Salary: Not specified
No remote work

Goodays (ex-Critizr)
Goodays (ex-Critizr)

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The position

Job description

About the role

Critizr is looking for an energetic and motivated product marketing professional to join our marketing team, in Paris as a Senior Product Marketing Manager. This represents an excellent opportunity for someone who is passionate about SaaS software, customer experience and is looking for a compelling challenge.

What will your main responsibilities be?

  • As a Senior Product Marketing Manager, you will work alongside Product Owners, Engineers, Marketing, and Commercial teams to develop innovative product & marketing experiences that deepen our relationship with clients.
  • You will be responsible for developing the product positioning, building go-to-market plans, researching and advocating for clients, helping shape the product roadmap, and owning the growth strategy for new customer-facing products and features.
  • Drive go-to-market strategy and execution: test and launch new products/features in markets through alphas/betas, product positioning and messaging, launch strategy, and adoption plans. 
  • Articulate our product’s value proposition, features and benefits to our target audiences, in a way that persuasively explains how we address our buyers’ needs.
  • Turn our product strategy into great marketing that drives success in sales.
  • Be the voice of the market through industry research, competitive analysis, quantitative analysis, and structured qualitative feedback from businesses through direct engagement.
  • Drive product demand through the inclusion of our messaging, value proposition in demand generation campaigns in collaboration with regional marketing.
  • What skills are we looking for?

  • Experience:
  • 7+ years of professional experience in marketing, product or sales roles
  • 3+ years of experience in product marketing.
  • Demonstrated experience in rolling out SaaS products and features to multiple markets.
  • Master’s degree or equivalent required: ideally a qualification in marketing, product marketing or product management.
  • Skills:
  • Collaboration: As a product marketing manager you will have to work with teams across the organisation. This will often include Product Management, Sales, Marketing, Client Success.
  • Excellent communication: You will frequently have to present new products and write engaging copy that tells the ‘story’ of products whilst being technically correct.
  • Research: Crucial to gaining insight into customers and market dynamics. Analysis of data, analyst research, surveys and customer interviews will be part of this mix and you need to be well acquainted with these techniques.
  • Understanding of marketing strategy and how product marketing impacts campaigns.
  • A technical understanding of SaaS technologies and the ability to develop marketing assets that are technically correct.
  • Fluent in French and [fluent or very comfortable] in English (fluent in both is a huge bonus).
  • What type of personality and soft skills are we looking for?

  • You will be a key member of our team, so we are looking for someone vibrant, warm, empathetic, with communicative energy.
  • You will be the kind of person who can think big, get stuff done and has fun.
  • You have strong attention to detail whilst keeping the top-level objectives in focus.
  • The role is very varied, which makes it fun and interesting, hence you will be able to balance big projects with tactical tasks. You are able to manage multiple projects simultaneously.
  • You are able to set priorities, communicate these clearly and integrate feedback as and when the business needs to pivot.
  • Customer-centric: you have the ability to put yourself in the customer/prospect/partner’s shoes and apply this empathy to continuously improve our messaging and the value of our products.
  • What we offer?

  • A front-row seat with a company that is changing the way multiple industries do business thanks to a best-in-class product and exponential growth
  • A great team of professionals that are talented, fun, supportive, open, communicative that you can learn from and share with
  • Fun and challenging working environment with significant opportunities for career growth and development (Did you know we’re ranked in top 100 of EU Tech start-ups?)
  • International environment
  • Attractive salary package including excellent pension, health insurance and life insurance 
  • Open and inclusive working environment including flexible hours and parent-friendly options 
  • Great office located in a dog-friendly co-working space along with a network of other startups
  • The office features regular events, Thursday happy hours and a great community.
  • Regular socials and team retreats (Did you hear our last off-site was in a castle in France? We do cool stuff.)
  • Want to know more?

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