about 1 month ago

d) - German & French speaking Lucca

Solutions SaaS pour simplifier la gestion administrative et RH.

Apply

Permanent

Geneva

A few days home

85K to 90K € a year

No diploma

about 1 month ago

You'll be part of

800 employees

IT / Digital

SaaS / Cloud Services

Average age: 31

Founded in 2002

55%

45%

Revenue: 75M€

Employee turnover: 13

Dans beaucoup d’entreprises, poser un congé prend presque autant de temps que le congé
lui-même, et une note de frais vous coûte plus d’énergie qu’elle ne rapporte d’euros…

Chez Lucca, nous avons décidé de simplifier tout ça.

Fini les fichiers Word et Excel interminables :
nous créons des lignes droites dans les labyrinthes de la gestion administrative et RH.

Et pour y arriver, nous avons besoin de vous.

Depuis 2002, Lucca édite des solutions SaaS qui rendent la gestion administrative et RH
plus simple, plus efficace et plus agréable. Nous couvrons les principaux besoins : temps et
activités, notes de frais, administration du personnel, entretiens annuels, et mesure du
bien-être au travail.

Aujourd’hui, nous sommes plus de 800 Luccasiens répartis entre Paris, Nantes, Marseille,
Barcelone, Munich et Genève, et déjà plus de 10 000 clients nous font confiance dans le
monde entier.

You'll be working on

What you were looking for without daring to ask

💼 5+ years full stack marketing experience
💰 Between 85K and 90K CHF gross fixed per year, depending on experience
📍 Geneva, Switzerland
🏠 2 days of remote work per week
🎓 Bachelor’s degree in Marketing, Business, Communications or related field
🌍 Lucca is getting global! For this role, the required level of English is C1, German is C1/C2 and French C2 (listening, reading and speaking for the 3 languages)

Discover what we do at Lucca

At Lucca, since 2002, we’ve been designing an HR platform that simplifies daily life for HR teams, employees, managers… basically, for everyone. Thanks to our suite of software, we automate internal processes to give companies back their time: fewer tedious tasks, more energy for what really matters.

Today, we are over 800 Luccasians spread across Paris, Nantes, Marseille, Barcelona, Munich, and Geneva, and more than 10 000 clients already trust us. And to keep growing, we need you.

What about your future team?

In 2022 Lucca celebrated its 20th anniversary and embarked on its internationalization journey, establishing subsidiaries in Spain, Switzerland and Germany. Supported by our team in Geneva, Basel and Zurich, our Swiss clientele includes companies like Columbia Sportswear, L’Occitane en Provence, Novo Nordisk, EHC, UNIL, FISU, FIM, ISO and Kepler Cheuvreux.

What will you be doing?

We are looking for a commercially minded Marketing professional to strengthen our Swiss acquisition engine and help grow our market presence in a fast-paced environment.

Working at the intersection of Marketing and Sales, you will create and activate demand upstream of Sales, turning business priorities and market insights into relevant content, ABM initiatives and demand-generation programs that increase qualified interest and pipeline.

Reporting to the Head of Marketing, you will work closely with the PMM, Marketing Programs Manager and Sales teams to connect Marketing activation with outbound priorities and market response.

This role combines strategic thinking with hands-on execution and is ideal for someone who enjoys both creating compelling content and driving measurable commercial impact.

Your missions:

Develop and optimise demand-generation and ABM initiatives around priority ICPs, verticals, accounts and personas to increase qualified demand and acquisition pipeline
Identify demand signals and account opportunities to refine targeting and activation.
Drive target-account engagement and improve the volume and quality of qualified pipeline.
Translate business and acquisition priorities into compelling content, messaging and activation initiatives across the buyer journey.
Produce locally relevant commercial content, including GEO/SEO and gated acquisition assets.
Work closely with PMM to ensure content and demand-generation initiatives reflect relevant product positioning and customer needs.
Work with the Marketing Programs Manager to activate demand-generation initiatives across relevant channels.
Work closely with Sales to align Marketing activation with acquisition priorities and ensure a strong connection between demand generation and commercial activity.

We're looking for

Sounds like you, right?

You’re the right fit if you…

5+ years full stack marketing experience a must, ideally in B2B.
Strong understanding of B2B buyer journeys, ICPs and demand-generation principles.
Excellent content and copywriting skills, with the ability to adapt messaging to different audiences and funnel stages.
Hands-on experience with digital acquisition, content marketing, ABM, SEO and/or performance marketing.
Strong analytical mindset and ability to connect marketing activity with business outcomes.
Comfortable working directly with Sales and translating commercial priorities into Marketing actions.
Strong project management and stakeholder management skills.
Autonomous, entrepreneurial and hands-on, with the ability to move from strategy to execution.
German (fluent), French (fluent), English (business proficient).

If you are a commercially driven marketer who knows how to turn content, audiences and demand signals into qualified business opportunities, we would love to hear from you.

Apply now with your CV and examples of demand-generation, content or acquisition initiatives you have led.

Recruitment at Lucca: how it works

Step 1: Phone interview with Manon in charge of recruitment (30 min)
Step 2: Interview with Céline, your future manager (60 min)
Step 3: Practical case - skills assessment and meeting part of your future team (1h)
Step 4: Final Talk - presentation on a subject of your choice in front of a panel of Luccasians (45 min)

What makes the difference at Lucca

💰 Dual collective bonus system.
🏦 Occupational pension plan 100% covered.
🍽️ Lunch card with Swibeco.
🛍️ Discounts with Swibeco.
🏠 Remote-friendly work policy - remote work possible after onboarding, either occasional or hybrid.

Our culture

At Lucca, we have just one rule: work seriously, but don’t take yourself too seriously. We value transparency, autonomy, high standards, and a free spirit so everyone can give their best while staying true to themselves.

And because work should also be fun, our year is full of events: several company seminars, a team-building activity per team, a start-up weekend, a welcome drink every month for new hires, and introductory lunches for newcomers. We love coming together, sharing, and celebrating… So, are you ready to join us?