Le contenu du poste est libellé en anglais car il nécessite de nombreuses interactions avec nos filiales à l’international, l'anglais étant la langue de travail.
Job title: CXA Analytics Marketing Mix Optimization Lead
About the job
At Sanofi Consumer Healthcare, we have one shared mission – we work passionately, every day, to ‘serve healthier, fuller lives’ now and for the generations to come.
In order to do so, we strive to act as a force for good by integrating sustainability along our business and employees’ mission and operate responsibly from both a social and environmental point of view.
Everything we do is centered around people’s interests – our consumers, our customers, healthcare professionals, and our employees – across the world.
We are building loved brands that serve 1bn consumers worldwide, through our key platforms: Allergy, Physical & Mental Wellness, Pain, Digestive Wellness and Cough, Cold & Flu.
We aspire to become the best Fast Moving Consumer Health (FMCH) company In & For the world and we aim to build a work environment where people can thrive, grow, enjoy and be at their best.
Our Team
The CXA Analytics is a global and fast-growing team with seasoned leaders in business intelligence and advanced analytics. Its purpose is to foster a culture of data-driven decisions bringing the outside-in with a unique access to rich-data on market sales and consumer purchase decisions. Our mission is to empower decision makers to make the best choices on marketing strategic allocation and tactical execution. This is achieved by building powerful and timely visualizations of market sales/share developments, quantifying marketing drivers sales uplift & ROI, using unlimited power of algorithm to identify optimal scenarios, and building predictive models to anticipating future sales.
Main responsibilities
The CXA Analytics Marketing Optimization Lead will be responsible for the advanced modeling techniques and business recommendations to optimize media, digital, trade, and sales force strategic resource allocation & effectiveness.
About you
Pursue progress, discover extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!
At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.
As part of its diversity commitment, Sanofi is welcoming and integrating people with disabilities.
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